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  1. en.wikipedia.org › wiki › Alan_SiegelAlan Siegel - Wikipedia

    Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and chairman emeritus of the global brand strategy firm Siegel+Gale.

  2. www.nba.com › news › qa-alan-siegel-creator-of-theQ&A: Alan Siegel, creator of the NBA's classic logo

    Oct 22, 2021 · The red, white and blue logo came to life in 1969 by Alan Siegel, a branding pioneer whose agency created that logo and others for many major corporations: Bank of America, AARP, Xfinity,...

  3. Images

    • Alan Siegel: The 3 things he uses to evaluate a brand
    • Alan Siegel – Movies, Bio and Lists on MUBI
    • Alan Siegel - SensaCine.com
    • Alan Siegel - Alchetron, The Free Social Encyclopedia
    • Alan Siegel to retire as chief of MIT Medical’s Mental Health and ...

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  4. www.siegelvision.com › alan-siegelAlan Siegel — Siegelvision

    Over five decades, Alan has gained the stature of both pillar of the establishment and provocative iconoclast while building Siegel+Gale, one of the leading global brand consultancies.

    • 9 East 40th Street Midtown, NY, 10016 United States
    • info@siegelvision.com
    • (646) 738-6000

  5. www.siegelvision.comSiegelvision - Clarity Above All

    We are an award-winning brand identity and communications consultancy founded by Alan Siegel. A high powered group of passionate, decisive strategists, storytellers, and clear thinkers focused on developing bold, dynamic brands across companies and industries– with a distinctive personality, and voice to rise above the noise.

  6. Videos

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  7. andscape.com › features › hall-of-fame-jerry-westHall of Famer Jerry West, designer Alan Siegel and the drama ...

    Jun 7, 2017 · Alan Siegel, the brand identity consultant who created the NBA logo in 1969, reveals how he used a photo of Jerry West as the basis for the silhouette. He also shares his interactions with the Hall of Famer, who is uncomfortable with being the symbol of the league.

    • Aaron Dodson

  8. www.sbnation.com › nba › 22300942The NBA logo’s complicated history, explained - SB Nation

    Feb 25, 2021 · Learn how Alan Siegel designed the NBA logo in 1969 with Jerry West as the model, and why West doesn't want to be the logo. Find out why Kobe Bryant is not a suitable replacement for the logo despite his legacy and popularity.

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  10. www.youtube.com › watchAlan Siegel-Creator of NBA Logo - YouTube

    Apr 22, 2011 · In 1970, Alan Siegel created the NBA's iconic logo, based on a picture of Los Angeles Lakers' star Jerry West dribbling up the basketball court. Today this logo, with its white silhouette...

    • 2 min
    • 12.6K
    • Siegel Gale

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