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- 'Rona's Entire History Is Rooted in Canada'
- 'Where Does The Ownership Lie?'
- 'An Active Canadian Corporate Citizen'
The Ad Standards council made an initial ruling on the advertising last January after receiving two complaints from members of the public. RONA appealed the decision, which was upheld by a second council. In a statement to the CBC, the company said that although it "strongly disagrees" with the decision, the signs have been removed from stores acro...
Marketing expert Alan Middleton says the rules are fairly clear-cut around corporate Canadian-ness. "Where does the ownership lie?" said Middleton, with York University's Schulich School of Business. "And if the majority ownership and the decision-making around that ownership and the profits lie out of Canada, then they legitimately cannot say they...
By comparison, Middleton points to Tim Hortons: The coffee chain is majority-owned by Brazil-based 3G Capital, but structured in a way that allows the company to say it is Canadian. "You still may have foreign shareholders and you send out money, but that decision and the accounts and the income statement are approved in Canada by an auditor in Can...
Dansereau Health Products. Dansereau has over 45 years experience in manufacturing a full line of quality dental products and making them available directly to the dentist. Our Customer Support is exceptional and adds to the benefit of choosing Dansereau as your equipment supplier.
Search in Dansereau Dental Equipment catalogs and technical brochures on MedicalExpo and find the information you need in 1 click.
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related to: rolland dansereau dentalWant to attract new patients who pay, stay, and refer? Download Zyris' free guide. Want your practice's monthly revenue to hit new all-time-highs? Click here to learn how