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CBS ventured and expanded its horizons through television starting in the 1940s, spinning off its broadcast syndication division Viacom to a separate company in 1971. In 1974, CBS dropped its original full name and became known simply as CBS, Inc.
CBS was founded as a radio network in 1927 and then expanded to television in the 1940s. Although it primarily remained an independent company throughout most of the 20th century, Paramount Pictures temporarily held a 49 percent ownership stake from 1929 to 1932.
William Samuel Paley (September 28, 1901 – October 26, 1990) [1] was an American businessman, primarily involved in the media, and best known as the chief executive who built the Columbia Broadcasting System (CBS) from a small radio network into one of the foremost radio and television network operations in the United States. [2] Early life.
In 1938 Edward R. Murrow began his career at CBS as head of the network's European division. The first international radio news broadcast was initiated later that year with Murrow in Vienna, Austria, William L. Shirer in London, and others reporting from Paris, Berlin, and Rome.
CBS was a pioneer in international shortwave broadcasting, FM and early television. By 1950, there were 3,000 employees and annual sales of $100 million. When the television age dawned, its TV network and stations catapulted it into the giant multi-media corporation that it is today.
He soon built them into a fledgling group of radio stations called Columbia Broadcasting System, better known as CBS, the broadcasting company he ran for half a century. Paley’s ideas about radio, then television, were new and bold.
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About Founder William S. Paley. William S. Paley was one of the towering figures in the history of both radio and television broadcasting. He created what became CBS, and by the time he died in 1990 at the age of eighty-nine, he had remained at or near its helm for more than sixty years.
