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   Who designed the NBA logo?

   • The NBA’s logo was designed by Alan Siegel in 1969. Jerry West pulls up the bottom of his pants leg and points to make a point. “I can’t escape it because every morning when I get up and put these on,” he says, meaning a pair of NBA-issued socks, “it’s staring at me.”

   Q&A: Alan Siegel, creator of the NBA's classic logo | NBA.com

   www.nba.com/news/qa-alan-siegel-creator-of-the-nbas-classic-logo

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   Is the NBA logo based on a true story?

   • That's the NBA's story and it's sticking to it. Unofficially, however, the logo is well known to be the silhouette of one of the league's first true icons: Jerry West, who died Wednesday at age 86. In 1969, the NBA hired a brand consultant named Alan Siegel to create a logo.

   How Jerry West became the NBA's logo, and why the league never

   www.cbssports.com/nba/news/how-jerry-west-became-the-nbas-logo-and-why-the-league-never-officially-admitted-it-was-him/

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   Did Alan Siegel design the NBA logo?

   • Siegel says that even decades later, after having designed hundreds more logos, many of them award-winning, he still gets introduced to rooms as the designer of the NBA logo. His response? " I’m OK with it. A selection of logos designed by Alan Siegel's 'Siegelvision' – spot our old friend in the top left. (Image credit: Siegelvision)

   The NBA logo: a history | Creative Bloq

   www.creativebloq.com/features/nba-logo-history

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   Is the NBA logo similar to the MLB logo?

   • The company’s work on the MLB logo caught the eye of NBA commissioner J. Walter Kennedy, which prompted a call to Siegel. The baseball and basketball logos would become somewhat similar. Here’s a Q&A with Alan Siegel about the symbol that’s adorned on everything the NBA markets, from jerseys to basketballs and, yes, socks.

   Q&A: Alan Siegel, creator of the NBA's classic logo | NBA.com

   www.nba.com/news/qa-alan-siegel-creator-of-the-nbas-classic-logo

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2. www.sbnation.com › nba › 22300942The NBA logo’s complicated history, explained - SB Nation

   www.sbnation.com › nba › 22300942

   Feb 25, 2021 · Created in 1969 by brand consultant Alan Siegel, the NBA logo has been a staple of the association for over 50 years. A year earlier Siegel had designed the logo for Major League...

   • Author: James Dator

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4. www.nba.com › news › qa-alan-siegel-creator-of-theQ&A: Alan Siegel, creator of the NBA's classic logo

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   Oct 22, 2021 · The NBA’s logo was designed by Alan Siegel in 1969. Jerry West pulls up the bottom of his pants leg and points to make a point. “I can’t escape it because every morning when I get up and put...

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6. www.thehoopsgeek.com › nba-logoThe History of the NBA Logo – Why is Jerry West “The Logo”?

   www.thehoopsgeek.com › nba-logo

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   Jun 29, 2022 · Who Created the NBA Logo? The current logo was designed in 1969 by Alan Siegel, founder of the branding company Siegel+Gale. At the time he was hired, the NBA faced pressure from the rival ABA (American Basketball Association). The NBA was also having some difficulty with their reputation.

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7. www.creativebloq.com › features › nba-logo-historyThe NBA logo: a history - Creative Bloq

   www.creativebloq.com › features › nba-logo-history

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   Sep 23, 2023 · In 1968, a designer named Jerry Dior spent an afternoon with some marker pens and came up with a classic. Not the NBA logo though – Dior was in fact responsible for the iconic redesign of the logo for Major League Baseball. (Image credit: MLB) It’s a devilishly simple and effective design.

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8. ftw.usatoday.com › 2024 › 06Why Jerry West was the NBA logo: The story from him and the ...

   ftw.usatoday.com › 2024 › 06

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   Jun 12, 2024 · Here’s something from that LA Times story: [Alan] Siegel, 71, designed the familiar logo in 1969, taking a Wen Roberts photograph of the Lakers star and turning it into an iconic image. ….

9. www.logodesignlove.com › nba-logo-jerry-westThe story of the NBA logo - Logo Design Love

   www.logodesignlove.com › nba-logo-jerry-west

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   Apr 21, 2011 · To design the NBA logo, the association turned to Alan Siegel, founder of Siegel+Gale. Seeking inspiration, Siegel pored through the photo archives of Sport magazine.

10. www.cbssports.com › nba › newsHow Jerry West became the NBA's logo, and why the league ...

    www.cbssports.com › nba › news

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    Jun 12, 2024 · In 1969, the NBA hired a brand consultant named Alan Siegel to create a logo. One year earlier, he had done so for Major League Baseball, and the images are strikingly similar.