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  1. This 47 minute recording recounts the history of Eaton's Department Store and the Toronto Santa Claus Parade. Let's explore the history of the Eaton's, Cana...

    • 47 min
    • 1327
    • Muddy York Walking Tours
  2. Then, one long-awaited Saturday in November, Santa would parade into town, to his real home - at Eaton's Toyland. Many of us remember watching the Eaton's Santa Claus parade as it snaked it's way through the streets of Toronto. Eaton's created the parade in 1905 and continued to be the sole sponsor until 1982.

  3. I loved the marching bands and the floats, which to my young eyes were so magical. Every Christmas season, my family always made a special trip from North Toronto to Eaton's downtown store to see the Christmas windows. 1953 Eaton's Santa Claus Parade T. Eaton Co. fonds Reference Code: F 229-400-0-29: Archives of Ontario

  4. Nov 28, 2021 · Lining the streets to watch the parade had been a Toronto tradition as far back as 1905 when Eaton’s department store first hosted Santa on a single float that travelled from Union Station to ...

  5. Dec 24, 2023 · The iconic department store helped shape how Christmas was celebrated across Canada, and it's Santa Clause parade ran for 77 years, first launching in 1905. But lesser known, is the store's humble ...

  6. Dec 7, 2021 · In the mid-1960s, the Santa Claus Parade travelled east along Dupont St from Dovercourt Rd. It made its way along Davenport Rd and headed south along Yonge St to Eaton’s Queen St store. The parade cost over $100,000 to put together. Some of the floats featured mechanically operated animals guided by periscopes.

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  8. Nov 13, 2015 · Here are 10 things you didn’t know about the parade’s 111-year history. 1. There were real reindeer: In 1913, Eaton’s department store hired real reindeer from Labrador to pull Santa’s sleigh.

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