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1 day ago · Identify key marketing terms related to digital advertising and social media. Examine the strengths and weaknesses of digital marketing, discover the latest trends, and learn to benefit from its advantages. Explore the dynamics of an advertising auction, such as ranking factors and bidding.
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3 days ago · Your Columbia MBA essay examples need to be strong and well-structured but also add something significant to your application. Columbia Business School is home to one of the best MBA programs in the world, so getting accepted is competitive.
6 days ago · The Columbia MBA essay questions below are for the 2024-2025 admissions season. You can also review essay topic analyses for other leading MBA programs as well as general Essay Tips to further aid you in developing your admissions essays.
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3 days ago · Think Bigger is a new and unique ideation methodology only offered here at Columbia Business School. It is different from previous mainstream methods of ideation, like Design Thinking. We will use as a textbook a complete draft of Think Bigger, a book by me that will be published in April 2023.
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4 days ago · Assess the real-world value of a Master’s degree in relation to your career objectives. We'll wrap up with a dynamic Q&A session, fostering engagement between audience members and expert guests. Gain clarity on the pursuit of a Master’s degree and its potential impact on your career trajectory. Suitable for: Level 2, 3 and postgraduate ...