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Alan Siegel (born August 26, 1938) is the CEO of Siegelvision, a brand identity consultancy. He is the founder and chairman emeritus of the global brand strategy firm Siegel+Gale.
Oct 22, 2021 · The red, white and blue logo came to life in 1969 by Alan Siegel, a branding pioneer whose agency created that logo and others for many major corporations: Bank of America, AARP, Xfinity,...
Over five decades, Alan has gained the stature of both pillar of the establishment and provocative iconoclast while building Siegel+Gale, one of the leading global brand consultancies.
We are an award-winning brand identity and communications consultancy founded by Alan Siegel. A high powered group of passionate, decisive strategists, storytellers, and clear thinkers focused on developing bold, dynamic brands across companies and industries– with a distinctive personality, and voice to rise above the noise.
Jun 7, 2017 · Siegel supervised the Jerry Dior-designed Major League Baseball logo a year before, and Kennedy wanted his league’s logo to mimic MLB’s red-white-and-blue design, completed in 1968 for baseball’s centennial, and to similarly feature the silhouette of a player.
Feb 25, 2021 · Created in 1969 by brand consultant Alan Siegel, the NBA logo has been a staple of the association for over 50 years. A year earlier Siegel had designed the logo for Major League Baseball, and...
Apr 22, 2011 · In 1970, Alan Siegel created the NBA's iconic logo, based on a picture of Los Angeles Lakers' star Jerry West dribbling up the basketball court. Today this logo, with its white silhouette...
