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  1. George Jacob "G.J." Mecherle (pronounced "Ma-herl") (June 7, 1877 - March 10, 1951) was the founder of State Farm, headquartered in Bloomington, Illinois. Mecherle, a farmer who became an insurance agent also, founded State Farm after becoming dissatisfied with the insurance rates charged to farmers, as those rates included the risks of city ...

  2. G.J. Mecherle launched State Farm in 1922. The State Farm® Good Neighbor Center spotlights G.J., his vision, and offers a unique view from his office. Get to know the farmer from Merna, IL, the people who support him, and how they kick-started one of America’s most iconic brands.

  3. Learn about the founders and leaders of State Farm, a mutual insurance company for farmers. George J. Mecherle established State Farm in 1922 and Raymond Mecherle, Adlai Rust, Edward B. Rust Sr. and Jr. followed him as CEOs.

  4. Learn about the life and achievements of George J. Mecherle, the founder of State Farm Insurance and a pioneer of the insurance industry. He introduced low risk rates, safe driver discounts, and semi-annual payment plans that made his company one of the largest in the US.

  5. May 31, 2018 · Learn about the life and achievements of George J. Mecherle, the founder of State Farm Insurance, a company that revolutionized the auto insurance industry with its innovative methods and philosophy. Discover how he used his farmer mindset, integrity, and leadership to create a successful and differentiated business model.

  6. At age 22, George began farming his land and continued for 20 years before moving to Bloomington and becoming an insurance salesman for a small company. While he was successful in selling insurance, he didn’t feel that the business practices and rates of the company fit the needs of farmers.

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  8. Feb 6, 1996 · This is the biography of George J. Mecherle, an Illinois farmer who conceived of a plan to bring low-cost honest auto insurance to the farming people of his home state. It tells of his struggle to get the business established and the growth of his venture.

    • Karl Schriftgeisser