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    gimmick
    /ˈɡɪmɪk/

    noun

    • 1. a trick or device intended to attract attention, publicity, or trade: "it is not so much a programme to improve services as a gimmick to gain votes"
    • 2. a night out with friends: Philippines "I had just come from a gimmick that lasted until the early hours of the following day"

    verb

    • 1. alter or augment with an extra device or feature: US "it was using software that had been specially gimmicked to allow for easier surveillance"

    More definitions, origin and scrabble points

  2. The meaning of GIMMICK is a mechanical device for secretly and dishonestly controlling gambling apparatus. How to use gimmick in a sentence.

  3. GIMMICK definition: 1. something that is not serious or of real value that is used to attract people's attention or…. Learn more.

  4. noun. an ingenious or novel device, scheme, or stratagem, especially one designed to attract attention or increase appeal. Synonyms: angle, ploy, ruse, plan, stunt. a concealed, usually devious aspect or feature of something, as a plan or deal: An offer that good must have a gimmick in it somewhere.

  5. A gimmick is a trick intended to attract attention. If you lure crowds to your bake sale by having popular football players handing out samples in front of your booth, that’s a gimmick.

  6. A gimmick is an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.

  7. 1. an ingenious or novel device or stratagem, esp. one used to draw attention or increase appeal; stunt; ploy. 2. a concealed, usu. devious feature of something, as a plan or deal. 3. a hidden mechanical device by which a magician works a trick or a gambler controls a game of chance. v.t.

  8. gimmick. noun. /ˈɡɪmɪk/. /ˈɡɪmɪk/. (often disapproving) an unusual trick or unnecessary device that is intended to attract attention or to persuade people to buy something. a promotional/publicity/sales gimmick. We don’t use gimmicks to sell our products.

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