Search results
Mar 10, 2022 · So, how do you ensure you maximize repeat business and real estate referrals from past clients? The formula for success is actually quite simple: Stay in touch regularly.
Real estate marketing is the targeted communication of value propositions to a specific audience within the real estate market. The goal is to connect potential buyers, renters, or investors with properties that meet their needs and generate interest in buying, selling, or leasing properties.
Mar 6, 2023 · Repeat exposure to a brand or message is necessary for the brand to psychologically impact consumer behavior – it’s the true science of marketing. Here are Five Ways Repeat Exposure to Real Estate Marketing Works:
- Excellent Client Service
- Post Sale Marketing
- Client Parties
- Reward Your Referrals
- Ask For Referrals
You’ve got to deliver client service during the transaction process that exceeds your client’s expectations. Too many people just try to meet client expectations and think that’s going to be enough. Some agents think “well, if I meet my client expectations then they’re going to be happy and they are going to refer me.” But that’s actually not the c...
You’ve got to create a marketing plan for after the sale. What are you going to do to stay top of mind and keep in touch with the people that you just finished delivering great customer service to? Too many agents, once the deal is done, forget about the people that they’ve now built a relationship with and they lose all of that opportunity for ref...
It is shocking how few agents are actually throwing client events. Nothing is better at actually generating repeat or referral business than getting together, getting in front of and face to face with your clients and their friends around a fun activity. Whatever it is you need to do, you need to be having these client parties and events. Make sure...
If somebody gives you a referral, it doesn’t matter if they close, if they’re not going to close, or if it was a bad or unqualified lead. If somebody sends you a referral, send them a hand written note, or maybe even a small little gift. The note can be as simple as “hey! Thank you so much for entrusting me with this relationship. I’m going to take...
Just putting a little line at the bottom of your signature line in an email that says “send me your referrals” or “I’m not too busy for your referrals” is not going to cut it. You need tobring value first before you ask for the referral. What are some ways you could do that? You could provide an updated CMA to the people that you’ve served or past ...
A real estate targeting strategy is crucial to achieving message market fit. As a short reminder, message market fit determines how well your marketing message (your sales copy) resonates with your target audience.
There’s an old saying in business: “Getting clients will make you money. Getting Let’s take a look at the numbers. Depending on the market and...
With the abundance of existing information about marketing metrics we’ve narrowed it down to the 8 real estate marketing metrics that are most relevant to your real estate funnel and to the end result: closed transactions.
