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IAM has built up a network of entertainment industry experts on speed dial. Personal and direct access to A-List talent allows us to respond faster, deliver bigger, ensuring your brand’s legacy is at the forefront of every piece of content, each live event and every campaign.
Feb 14, 2024 · IAM Entertainment. People. The entrepreneur shares how she built an entertainment empire bringing celebrities to the Middle East, and divulges how she’s consolidating and further expanding her A-list reach.
Jul 1, 2022 · With a varied and far-reaching client base, IAM Entertainment has transacted over $35million worth of entertainment contracts in the last 24 months and a phenomenal 125% year-on-year growth.
Feb 10, 2023 · These two entrepreneurs are bringing the biggest stars to the Dubai region with IAM Entertainment agency, as they bridge the gap between the Middle East and the West.
- Jeff Conway
Jun 14, 2023 · Sonal Vara-Parmar is the founder and CEO of IAM Entertainment, the company that helped Beyoncé's Atlantis the Royal performance come to life.
Jun 22, 2022 · Co-Founded by Sonal Vara-Parmar six years ago, IAM Entertainment, one of the Middle East’s most renowned entertainment agencies, has confirmed a multi-million dollar funding round led by Abbey Road Investment Group.
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IAM Entertainment is a full‐service entertainment management company that works with internationally renowned clients, events and brands across the region, and around the world.
