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The dress was a blue and black dress that caused a global debate on social media over its colour. Learn about the origin, response, and scientific explanations of the phenomenon that involved celebrities, brands, and neuroscientists.
- #TheDress
- Scientific Explanation
- #Stopabuseagainstwomen Twitter Ad
- #TheShoe
- What Color Is This Purse?
- Yanny Or Laurel
- 2023 Twitter Resurgence
- Arrest of Keir Johnston
- GeneratedCaptionsTabForHeroSec
On Facebook, Instagram, and Twitter, users chimed in on the color of the garment using the hashtag "#TheDress," with the opposing sides using the accompanying hashtags "#WhiteAndGold" or "#BlackAndBlue." Within 12 hours, #TheDress had reached over 400,000 tweets, and #WhiteAndGold lead with a ratio of 3:1 tweets over #BlackAndBlue. By the end of 24...
Many experts have cited the color constancy feature of the human color perception system, which attempts to make colors appear consistent under varying types of illumination, as being responsible for the different colors identified in the photograph.If the viewer assumes a white illuminant, the dress appears blue and black, but if a blue illuminant...
On March 6th, 2015, the Twitter feed for the South African branch of The Salvation Armyposted an advertisement made by the creative agency Ireland/Davenport as part a "#StopAbuseAgainstWomen" campaign, which featured a battered woman wearing a white and gold dress with the caption "Why is it so hard / to see black and blue" (shown below). In less t...
On July 8th, 2015, Twitter user @totallymendestweeted a photograph of a woman's high-heeled shoe next to two bottles of nail polish in different shades of violet, asking “which color matches the shoe best?” (shown below). Within a week, the tweet gained over 9,000 favorites and 8,200 retweets. The same day, Twitter users began debating which nail p...
Echoes of #TheDress occurred on October 4th, 2016, when @whyofcorsoposted a picture of a Kate Spade purse she had just bought. User @Mr_Bingo_Little commented "White. Daring." to which @whyofcorso replied that the bag was blue, sparking discussion on whether the bag is white or blue. Though the bag is confirmed to be "mystic blue," debate ensued as...
Yanny or Laurelrefers to the debate surrounding an audio clip of a voice saying a word. Some people claim they hear the word "Yanny" and others the word "Laurel." The debate about the clip spread in a similar fashion to #TheDress.
On February 26th, 2023, one day after the eight-year anniversary of the original dress post, Twitteruser MUNCHRIH tweeted an image of the same dress halfway in the sunlight and half in the shade, showing the two variants discussed in the initial internet debate. Over the course of 24 hours, the tweet received over 21.1 million views, 216,000 likes,...
In July of 2023, Keir Johnston, the man who purchased The Dress, was arrested for attempting to murder his wifeGrace Johnston after years of violent behavior, including strangling her. On May 13th, 2024, he pled guilty to the charges.
The Dress is a viral meme that asks viewers to identify the color of a dress, which appears to be either white and gold or black and blue. The meme sparked a global debate in 2015, with competing hashtags, polls, explanations and examples.
The dress image, which went viral in 2015, challenged our understanding of color vision. A study suggests that people's perceived color depends on their assumptions about lighting conditions, which may vary depending on their exposure to natural or artificial light.
- Pascal Wallisch
May 14, 2015 · Why do people see different colors for the same dress? Learn how the brain assumes lighting conditions and adjusts colors accordingly, and how this phenomenon reveals a new property of color perception.
Jun 3, 2024 · The dress was a viral image that divided people into two camps: blue and black or white and gold. It was a reminder that our perception is not the truth, but a guess based on our assumptions and experiences.
- Brian Resnick
Jul 1, 2015 · “The Dress” pitted the opinions of superstar celebrities against one another (Kanye and Kim disagreed, for instance) and attracted millions of views on social media. The public at large was...
People also ask
What is 'the dress' & why is it a viral phenomenon?
Is the dress blue and black?
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What does 'the dress' mean?
Feb 26, 2016 · Cue the world losing its collective mind. After just two days, there were over 4.4 million tweets about the dress, according to the Observer. And things didn’t stop there.
