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    mainstream
    /ˈmeɪnstriːm/

    noun

    • 1. the ideas, attitudes, or activities that are shared by most people and regarded as normal or conventional: "they withdrew from the mainstream of European politics"

    adjective

    • 1. belonging to or characteristic of the mainstream: "mainstream pop music"

    verb

    • 1. start to treat or regard (something) as being mainstream: "vegetarianism has been mainstreamed"

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