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   payola

   /peɪˈəʊlə/

   noun

   • 1. the practice of bribing someone in return for the unofficial promotion of a product in the media: North American "if a record company spends enough money on payola, it can make any record a hit"

   Word Origin 1930s: from pay1 + -ola as in Victrola, the name of a make of gramophone.

   Scrabble Points: 11

   • P

     3

   • A

     1

   • Y

     4

   • O

     1

   • L

     1

   • A

     1

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