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A trade name, or operating name, is the name under which you conduct your business. It is the name that shows on your storefront and how most people would refer to your business. Your trade name can be the same as your corporate name. If you want to use a name other than your legal business name, you will need to register it as a trade name.
- 3. Register
Select a good name. 2. Find out if the name is taken. 3....
- Choosing a Business Name
3. Register your name. 2. Find out if the name is taken. In...
- 3. Register
- What Is A Business Name?
- What Is A Trade Name?
- Bottom Line
The business name is the legal name that your business filed with your state when you set up your LLC, corporation or other business structure. The business name is the legal name under which your business is registered for taxes and official government purposes. It is important to have this name so you can start conducting business officially by h...
A trade name is the front-facing name that customers and clients know your business as. This is why it’s also called a DBA name—the name you’re “doing business as.” A lot of businesses will have their registered business name with the “LLC” or the “Inc.” dropped as their trade name. For example, the Trader Joe’s business name is Trader Joe’s Co., b...
Like any aspect of your business, it is important to do research on the process of picking a name and what is available to you. There will be differences based on the laws of the state where you incorporate or file formation paperwork. If you end up with a complicated legal business name, finding a trade name that is simpler and catchier to custome...
Select a good name. 2. Find out if the name is taken. 3. Register your name. 3. Register your name. Most businesses need to register their business name with the government. In this section, you'll learn about the different types of names your business could have and how to register them.
3. Register your name. 2. Find out if the name is taken. In most cases, if someone is already using a name, you cannot legally use it. By law, the name of your business can't be the same as or very similar to an existing corporate name or trademark. Even when it is legal to use an existing business name, it can be a disastrous marketing mistake.
Aug 13, 2024 · A trade name is the name under which a business operates, while a trademark identifies and distinguishes the source of goods or services which builds brand recognition and customer loyalty. Brette Sember, J.D. contributed to this article. Find out more about Intellectual Property Basics.
Jun 5, 2024 · If a business owner wants to operate under a different name other than the company’s legal name, they can use a trade name instead. A trade name does not need to include additional words or legal phrases (e.g., Corp, LLC, etc.). For example, a company’s trade name is Mike’s, but their legal business name is Mike’s Corporation.
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Jun 20, 2011 · A company must be legally entitled to use the name – it’s your corporate name or your registered business name; A name must not be deceptively similar to or confusing with another name; A name must properly reflect your corporate structure – you cannot use the word “inc.” in your name if you are not incorporated; A name must meet any ...
