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- Although sight is not technically part of taste, it certainly influences perception. Interestingly, food and drink are identified predominantly by the senses of smell and sight, not taste. Food can be identified by sight alone—we don't have to eat a strawberry to know it is a strawberry. The same goes for smell, in many cases.
www.scientificamerican.com/article/experts-how-does-sight-smell-affect-taste/
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Do visual cues affect taste?
Do coloured bowls affect taste perception?
Do sensory cues affect flavor perception?
How do top-down cues influence taste perception and consumption?
Do haptic cues affect taste?
Oct 1, 2023 · Some studies (n = 3) show that intrinsic visual cues (food colour and shapes), appear to have more influence on flavor perception than extrinsic cues (Blackmore et al., 2021, Kpossa and Lick, 2020, Wang et al., 2019).
**Visual cues profoundly impact our taste perception. The appearance of food can influence our expectations and ultimately determine how we perceive its taste.** When we see a visually appealing dish, our brain forms certain expectations about its taste before we even take a bite.
Oct 1, 2023 · Various food-relevant visual cues, including the colour of food/drinks, of food and beverage packaging, of the glassware/cup, of the plateware, of the cutlery, and of the environment, all appear capable of affecting flavour perception, at least under a subset of conditions (Spence, 2015a).
Several sensory cues affect food intake including appearance, taste, odor, texture, temperature, and flavor. Although taste is an important factor regulating food intake, in most cases, the first sensory contact with food is through the eyes.
- Devina Wadhera, Elizabeth D. Capaldi-Phillips
- 2014
From a sensory perspective, cues intrinsic to the perceptual experience of consuming the food, or bottom-up cues, including all five senses—vision, olfaction, audition, haptic, and ultimately gustation (or taste) of the food—impact taste eval-uations directly.
Sep 20, 2023 · This study aims to determine how haptic (weight) and visual (colour) cues of drinking vessels affect the taste and price perception of coffee.
Dec 9, 2020 · In this review, we create a framework for this existing research. Specifically, we discuss research addressing the key sensory drivers of taste perceptions and consumption, including all five senses: vision, olfaction, audition, haptic, and/or taste.
