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  1. Jan 30, 2020 · Since then, phishing has exploded in volume and intensity. At least 3.4 billion phishing emails are sent out worldwide every day, and phishing scams account for half of all fraud attacks, according to Valimail’s Email Fraud Landscape for Spring 2019 report. When it comes to phishing, it’s possible to lose everything with just a click.

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  2. Jun 11, 2024 · For instance, an email claiming that a loved one is in trouble or that you’ve won a prize can evoke strong emotional reactions, clouding judgment and increasing the likelihood of falling for the scam. Real-Life Examples of Phishing Scams. To illustrate the psychology of phishing, let’s examine a few real-life examples: The PayPal Scam

    • You Scratch My Back…
    • Like Lemmings Off A Cliff
    • Little Steps
    • Fomo
    • They Seemed So Nice

    Beware the principle of reciprocity. If someone does something for us, we feel more obliged to do something for them. Scammers use this type of “enforced indebtedness” to elicit an unwise action from their target. For example, someone offering you an exclusive opportunity to invest your money can be seen to be doing you a favour. That in turn makes...

    Research shows that if a person believes other people are doing something, then they feel it must be okay for them to do it too. This is especially true when individuals find themselves in a pressured and ambiguous situation – such as a sales pitch. If a person on the other end of the phone tells us that 75% of people like us have signed up to this...

    People like to think of themselves as being consistent and committed individuals. If we say we are going to do something, then generally we will, as failure to do so may dent our sometimes fragile self-esteem. Fraudsters take advantage of this by getting us to commit to little steps that then escalate in nature. For example, by simply getting peopl...

    People are generally worried about missing out on an opportunity, perhaps for “the next big thing”. And if such an “offer” is for a limited time only, then the principle of scarcitysuggests that people are more likely to be drawn to it. When our freedom to be able to do something is threatened, we tend to react quickly to ensure that we don’t miss ...

    The principle of similaritysuggests that we tend to like people who seem to be the same as us, and, in turn, we are much more likely to agree to a request from someone we like. Similarity can be as broad as an interest in financial investments or as fleeting as sharing some personal characteristics. Scammers take advantage of this and try to find o...

    • Paul Seager
  3. Feb 1, 2024 · Today, phishing encompasses a range of tactics and techniques aimed at exploiting human psychology rather than technological vulnerabilities. Defining Phishing At its core, phishing is a type of social engineering attack where the attacker masquerades as a trustworthy entity to dupe victims into opening an email, message, or link.

  4. Sep 17, 2024 · Phone scams, email phishing, bogus job opportunities, and emergency scams are some of the most common, and the use of AI technology is a growing concern. Research on who is susceptible is mixed. While older adults are often believed to be more likely to fall for scams, evidence suggests that younger groups are more likely to be deceived and tend to lose more money.

  5. Sep 22, 2021 · Once you know the tactics a hacker might use and the psychological factors like stress, emotions and distraction to look out for, it will be easier to spot an email scam without the anxiety. It’s also important to take breaks and prioritize self-care when you’re feeling stressed or tired.

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  7. Nov 20, 2024 · Learn how phishing scams work, the psychological tricks scammers use, and practical tips to spot and avoid them. Stay one step ahead of cybercriminals today. Shop Our Favorite Holiday Deals!

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