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Sep 3, 2024 · Amazon's "unmatched" Prime membership data gives it an advantage in the ad market, the note added. The company is also early in the process of ramping up ad sales for its...
- Important Amazon Prime Stats
- Global Amazon Prime Subscribers
- Us Amazon Prime Subscribers
- Amazon Prime Day Sales
- Amazon Prime Revenue
- Amazon Prime Video Users
- How Many Countries Have Amazon Prime?
Amazon has over 200 millionPrime members.Sales during Amazon Prime Day reached $14.2 billionin 2024.Amazon Prime is currently available in 25 countries.Amazon brought in $21.59 billionin revenue from subscription fees in H1 2024.Amazon announced that they currently have over 200 millionAmazon Prime subscribers around the world. Amazon doubled its Prime subscriber base since early 2018, from 100 million to over 200 million. Sources: Amazon, Statista
According to CIRP estimates, 184 millionAmazon customers had Amazon membership as of June 2024. That’s an 8.2% year-over-year increase from 170 million US Amazon Prime members in June 2023. According to eMarketer estimates, 180.1 millionadults in the US use Amazon Prime as of 2024. Amazon Prime is estimated to account for over half (53.1%) of US pa...
Launched in 2015, Prime Day is an annual deal event available exclusively to Prime members. According to Adobe Analytics, consumer spending during the Amazon Prime Day event reached $14.2 billionin 2024. Here’s the table on sales growth of Amazon Prime Day since 2015: Sources: Adobe Analytics, Statista
Amazon Prime revenue cannot be entirely isolated from Amazon’s overall revenue. However, Amazon does disclose the net sales of all subscription services, including Amazon Prime-related membership fees, digital video, audiobooks, digital music, e-books, and other subscription services (excluding AWS). Here’s a breakdown of Amazon’s subscription serv...
According to the company, Amazon Prime Video has an ad-supported reach of 200 millioncustomers worldwide, including 115 million in the US. According to eMarketer estimates, the number of Amazon Prime Video viewers in the US reached 163.6 millionin 2024. For comparison, Netflix has around 173.7 million viewers in the US. Here’s a detailed breakdown ...
Amazon Prime is currently available in 25 countries. Here’s the table with international expansion milestones of Amazon Prime since 2007: Sources: Amazon 1, Amazon 2, Wikipedia Conclusion That just about wraps up my Amazon Prime growth statistics. While Amazon is a publicly traded company, the information it provides on its membership program is re...
May 21, 2024 · This data highlights the appeal and loyalty that Amazon Prime membership generates, often leading to increased engagement and frequency of purchases. Psychographic segmentation also plays a vital role in understanding Amazon’s target audience.
Feb 2, 2024 · Dive Brief: Amazon saw advertising sales grow 27% year-over-year for a total of $14.6 billion in the Q4 2023 period ended Dec. 31, per an earnings release. The company’s overall net sales increased 14% to $170 billion in the quarter.
Nov 10, 2022 · In the first nine months of 2022, Amazon’s ad revenue surpassed the money the company makes from Prime, Prime Video, and its other audio and e-book subscriptions combined.
- Jason Del Rey
Feb 13, 2024 · According to a global survey conducted in October 2023, over one in three respondents support Amazon’s decision to launch an ad-supported tier, demonstrating that many consumers see the...
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To help deliver more value to Prime members, scientists within Amazon’s Prime organization develop methods to help consumers discover and utilize Prime benefits.
