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You can choose to offer free shipping to buyers only located in your country, or to all buyers around the world based on your shop’s needs. If you frequently ship orders to US buyers specifically and want to automatically offer them free shipping, consider including shipping in the item price.
Apr 26, 2018 · Hello my fellow Canadian business owners! Just wondering, since Etsy will be promoting a FREE shipping sales event (beginning of May), will you be
- Why Is Free Shipping Important?
- Free Shipping Deep Dive: Pros and Cons
- Pros
- Cons
- Free Shipping on Etsy: Yes Or No
- Calculate Your Fees with Alura
Right off the bat, people like seeing free shipping on listings across all ecommerce platforms. Etsy is no different. Therefore, let’s look at two crucial reasons why offering free shipping is a good idea.
Now that we’ve covered the crucial points why offering free shipping on Etsy is beneficial, let’s take a closer look at all the pros and cons of taking such a step.
1. Etsy Emphasizes Free Shipping Label on Your Listing
Etsy does not only rank your free shipping listings higher. It also emphasizes that you’re offering it. All listings that come with free shipping feature a prominent green badge next to the price. It clearly states that the shipping is free on that item. All the visitors who are looking for free shipping can quickly notice it on your listing.
2. Straightforward Purchasing Process
Your goal as a seller is to make it simple for your customers to purchase items from you. One way to achieve that goal is to state an exact price that includes all the costs. Opting for free shipping allows you to create a single price. The customer doesn’t need to do any math. They’ll immediately know how much they need to pay.
3. Enjoy the Free Shipping Filter
If you choose to cover the shipping costs, your listings will be exclusive in a popular filter, the Free Shipping filter. All other listings that don’t have this shipping option enabled will be gone. That’s a nice perk, as you can get more exposure to your listings.
Unfortunately, free shipping ironically comes with a price. There are a couple of crucial cons to consider.
In the end, we believe that it’s best to give free shipping a chance. The potential to increase your sales is worth it. And if it performs poorly, you can always stop offering it. Understanding the best option for you will require you to test it out.
You can use our Alura Fee Calculator to figure out all your Etsy fees quickly. If you’re curious about our platform, please contact us to learn more.
I offer free shipping for over $100 items, below that it's paid shipping. I guess every shop is different, but this scheme works very well for my art shop.
Support local makers with Canada's Free Shipping event.
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You can choose to offer free delivery to buyers only located in your country, or to all buyers around the world based on your shop’s needs. If you frequently deliver orders to US buyers specifically and want to automatically offer them free delivery, consider including postage in the item price.
