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  1. May 19, 2023 · The splat is back: Why Nickelodeon rebranded for the first time in 14 years. Designed for today’s kids and their nostalgic parents, Nick’s visual identity looks a lot like the ‘90s—and ...

  2. May 9, 2023 · Published: May 09, 2023. Nickelodeon is bringing back its iconic orange splat in its first official rebrand in 14 years, but with a modern twist that appeals to today's kids and families. While making its new logo design, the television network figured out brand elements that made it iconic. “We started there and revisiting those, and saying ...

    • Roberto Orosa
  3. May 9, 2023 · The Splat is back! Nickelodeon has just announced a brand campaign and new identity that calls back to its irreverent history, including a reimagined Splat logo and beloved Nick characters, all with a modern feel. Once launched in the U.S. the rebrand will rollout internationally in the U.K. in July, followed by Latin America and additional ...

  4. May 9, 2023 · The company asked the agencies to come back with a spot that used the new brand work and represents Nick’s energy and identity through the lens of its most notable IP—SpongeBob, Paw Patrol, Blue’s Clues, Baby Shark, Loud House and Monster High—making sure there is a moment of the iconic Nickelodeon slime.

  5. The 'Portal to Fun' campaign launches today with the first of five spots. For the first time in 14 years, Nickelodeon has a new look. The network will spend the rest of 2023 rolling out a new ...

  6. Jul 12, 2023 · Abbey Bamford. LA-based branding and design agency Roger has collaborated with children’s television channel Nickelodeon on its first rebrand in 14 years, featuring a new version of its signature “Splat” logo that aims to unify its on-air, digital, and social brand identity. Roger has been working with Nickelodeon since its early days as ...

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  8. The Splat is back. Launching in 1979 as a channel just for kids, Nickelodeon debuted its iconic Splat logo as the first on-air branding for the network in 1989. And though the company got away ...

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