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  1. May 19, 2023 · The splat is back: Why Nickelodeon rebranded for the first time in 14 years. Designed for today’s kids and their nostalgic parents, Nick’s visual identity looks a lot like the ‘90s—and ...

  2. May 9, 2023 · Published: May 09, 2023. Nickelodeon is bringing back its iconic orange splat in its first official rebrand in 14 years, but with a modern twist that appeals to today's kids and families. While making its new logo design, the television network figured out brand elements that made it iconic. “We started there and revisiting those, and saying ...

    • Roberto Orosa
  3. Jun 3, 2023 · If you grew up in ’90s America, you know exactly what these are: symbols of a care-free, mess-allowed childhood. Symbols, also, of the country’s first-ever children’s cable network: Nickelodeon. The beloved splat disappeared from the brand’s visual identity in 2009 but last week, Nickelodeon announced its first rebrand in over 14 years.

  4. May 9, 2023 · The Splat is back! Nickelodeon has just announced a brand campaign and new identity that calls back to its irreverent history, including a reimagined Splat logo and beloved Nick characters, all with a modern feel. Once launched in the U.S. the rebrand will rollout internationally in the U.K. in July, followed by Latin America and additional ...

  5. May 8, 2023 · May 8, 2023. An old, gooey friend is returning to screens as Nickelodeon announced today a brand campaign and new identity that reimagines its classic Splat logo with a modern feel. Of course, the ...

  6. The 'Portal to Fun' campaign launches today with the first of five spots. For the first time in 14 years, Nickelodeon has a new look. The network will spend the rest of 2023 rolling out a new ...

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  8. Jul 12, 2023 · Iconic splat at heart of Nickelodeon rebrand. In partnering with creative agency Roger, the US children’s television channel underwent its first identity redesign in 14 years. In a bid to unify the Nickelodeon brand across on-air, digital and social, the brand’s recognisable ‘Splat’ logo features at the centre of the redesign. Working ...

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