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Fender’s spaghetti logo was used throughout the 1950s and is so named for its thin, stylized script, which appears in silver lettering with a thin black outline.
- Jeff Owens
- The Current Logo
- Who Designed The Current Fender Logo?
- Old vs New
- Resources
- About Fender
What’s interesting is that the logo you know see on the website(below), white lettering on red background, is pretty damn close to the first ‘spaghetti’ style logo but for a few positional changes, curves and proportions.
I can’t find any information on who ‘tweaked’ the newest logo now used by Fender, but I think it’s safe to say that who ever designed the first one takes credit for the Fender logo overall give it’s closeness to the original logo design. Unless you disagree?
I have crudely over laid both the original, and new logos (below), for comparison. The red lettering is the logo currently is use whereas the slightly pixelated black/grey version is the original ‘spaghetti’ style.
Some official information on the history of the Fender logo over onFender.comand you can download various Fender brand logos and style guides on their Brand Logo page.
An American icon, Fenderwas founded in Southern California and has established a worldwide influence that extends from the studio to the stage—and beyond. Everyone from beginners to the world’s most acclaimed artists have used Fender instruments, amps and gear, making the company not only a revered industry leader but a cultural symbol that resonat...
Four main Fender logos were used: The thin Spaghetti Logo, silver or gold with a black trim. The larger Transition Logo, gold with a black trim. The thick Black Logo (a.k.a. TV Logo or CBS Logo), black with a gold trim. The slightly downsized Modern Logo (a.k.a. Whitish Logo or Silver Logo), silver with a black trim.
The Spaghetti logo remained on the headstock until December 1964. As early as June 1964, a new larger logo, gold with a black trim, usually called Transition Logo, first appeared on the Fender Stratocaster, but the old Spaghetti logo was used until late 1964, due to existing inventory.
The Fender Logo has gone through countless iterations over the years, but we always come back to our original, “Spaghetti” logo. This is what we use to represent the company as a whole. Many individual products use various historical. logos for authenticity, but the spaghetti stands as the face of our company.
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Apr 9, 2024 · In 1958, the company received a new logo designed by Robert Perine. He also used Leo Fender’s signature but with a thicker font and a different color palette. The updated branding was named “Transition” and featured a golden hue with a dark border.
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Why is the Fender logo called a 'transition' logo?
In 1946, Leo took the plunge and founded the Fender Electric Instrument Company. His first commercial products weren't electric guitars, but rather Hawaiian lap steel guitars and amplifiers. These early ventures gave Leo valuable experience in crafting instruments and understanding the needs of musicians.
