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Aug 27, 2024 · The panelists shared ideas an insights to attract new customers. Below is a summary of our panel’s Top 10 Old School Ways to Bring New Guests into Your Taproom: Focus on over-the-bar word of mouth (Erika) - Train staff on key selling points, what to say, how to connect with customers
11. Host or Sponsor Events. Events can be a great way to attract new customers and get them coming back for more. Whether you host music festivals or beer-tasting events, they’re always a blast and most people will love the opportunity to hang out in your taproom or micro-brewery.
Oct 16, 2019 · Here are some marketing ideas for building awareness and to bring in new guests. Go old school. My neighborhood has a new brewery less than a half mile from my house. An estimated 4,143 people live there. I can’t give specifics on children vs. number of adults; however, I can tell you that those living closest to you to be your friends.
Jan 31, 2024 · Social Media: Utilize social media platforms to promote special events, new beer releases, and exclusive offers to engage with your audience and attract more customers to your taproom. Email Marketing: Collecting customer email addresses and sending out regular updates about taproom happenings and promotions can help drive foot traffic and boost sales.
Jun 25, 2024 · Host Themed Events and Live Music. As one of the most successful brewery marketing strategies, themed events, and live music performances are effective ways to draw in new customers and create a buzz around your brewery. Consider hosting events that align with your brand identity and target audience.
Host themed events and collaborations to attract new customers. One effective strategy to increase taproom sales and profitability is to host themed events and collaborations. These events create excitement and draw in new customers, while collaborations allow you to tap into the loyal customer base of other businesses. 1.
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Apr 4, 2018 · You can apply the TIM model to each of the products/services that you currently offer. For example, think about how you can increase the number of customers that visit the taproom using the list above: Special beer releases available only in the taproom; Offering a new package, such as four-pack, 16-oz cans (who doesn’t love these)