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Sep 18, 2024 · DON’T leave the Intro/Bio section of your page blank. This is your chance to say who you are, what you do and what you stand for—use it! DON’T use your Facebook page to constantly push your products or services. You’re trying to create relationships, not annoy people with a sales pitch. DO develop a distinct voice for your Facebook page ...
Jun 7, 2022 · This can reduce the amount of leads your business generates through solely having a Facebook page instead of a website. Facebook + website = success. Instead of thinking about using one or the other, you can use Facebook to support your marketing activities. Facebook is a great channel to drive traffic back to your website, an asset you own and ...
Jan 27, 2023 · For tips and best practices for your business page, see our blog post 18 Dos and Don’ts for a Successful Facebook Business Page. Facebook requires every business page to be linked to a personal Facebook profile, but all the information—posts, comments, photos, updates, etc.—are separate. The information on your personal profile will not ...
- Is It Better to Have A Facebook Page Or A Website For Your Business?
- Facebook Pros and Cons
- Website Pros and Cons
- Facebook vs. Website: How to Choose
- Can Facebook Replace A website?
In general, a professional-looking website is an important asset for all businesses. It helps to establish your company as legitimate and will serve as the base for your digital presence online. That said, businesses that may not need much of a digital presence may look to social media to establish themselves online. Whether you can use a Facebook ...
Pros
Easier and cheaper.Facebook is one of the most popular social media platforms and most people are familiar with how it works. Because of this, it’s often easier to get a Facebook business page set up than it is to build a website. Facebook is also free, whereas building and maintaining a website will generally have some associated costs. Bigger audience. There are roughly three billion monthly active Facebook users. . This gives small businesses the opportunity to reach a large and diverse au...
Cons
Lack of control.When you depend on a big company to be your main platform you have two problems — lack of control and lack of accessibility. When you have your own website, you have complete control over the appearance, content and features. When you have a problem, you can get the firm, freelancer or employee you pay to maintain the site to help you solve the problem. Depending on Facebook means you don’t have any input on the updates or improvements, and you’re subject to any algorithm or p...
Pros
Complete control.When you build your own professional website, you get complete control over the functionality, web design and content. You can use plugins and other tools to allow potential customers to book appointments, get help from chatbots and shop your e-commerce store. This allows you to create the user experience you want for your customers. Search Engine Optimization (SEO).When you have a company website, you’re able to take full advantage of SEO. By optimizing your web pages you ca...
Cons
Cost and maintenance.Building and maintaining a website will come with certain costs. There are things you’ll need to pay for to get started, such as your web-hosting service, domain name and someone to build your site — but there are ongoing fees as well. This can include security updates, platform subscription and domain renewal. Complexity.The Facebook platform is designed to be easy to use, even for those who don’t have a lot of technical experience. A website, on the other hand, is a bit...
Choosing between a Facebook page and a website will depend on your specific business needs. If you want a cheap, easy-to-use platform with a large audience, Facebook may be a good option. However, if you want more control over your brand and your online presence and you have the time and money to build, maintain and invest in marketing, a website m...
Facebook is a great tool, but it won’t completely replace a professional website. A website allows you more control and specific benefits like SEO that Facebook doesn’t. A website also gives your business more legitimacy. However, you should keep in mind that Facebook and a professional website can work together to make your marketing efforts more ...
Facebook is a great tool for marketing, networking and showcasing your work. Seasor updates his Facebook page regularly with before and after photos, as well as videos and slideshows. He uses this platform to connect with community members and network with real estate agents who might need his services.
Feb 1, 2017 · There are a lot of ways Facebook is helping brands build a follower base, increase visibility, improve branding, communicate with and engage fans, and even drive traffic and leads. To learn more about how to use Facebook for business, download our free guide here. So, what can you do to optimize your brand's presence on Facebook?
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Apr 27, 2020 · 7. Do: Use Tracking URLs and Facebook Insights to Analyze Your Page Performance. You can't improve your Facebook Page if you don't know how your posts are performing in the first place. Use tracking URLs with UTM codes to identify which posts are driving traffic and conversions to your website. And for Page-specific data such as your engagement ...
