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  1. Mar 23, 2024 · March 23, 2024. Atari was a true pioneer that helped launch the modern age of video games. As one of the most influential companies in gaming history, Atari‘s trailblazing legacy shaped the industry in countless ways – from its scrappy early innovations to the stunning rise and fall of its gaming empire.

  2. Feb 28, 2022 · Under Kassar’s leadership the focus was on marketing, replacing research and development staff with marketers. At first, the strategy seemed to have worked. Atari grew from $75 million in sales ...

  3. Mar 1, 1986 · Atari's next president was Ray Kassar, a former textile executive. In 1981, under Kassafs leadership, Atari controlled 75 percent of the video game market and accounted for almost two-thirds of Warner's profits that year. Atari closed 1982 with $2.7 billion in sales and more than 7,000 employees. But 1982 was a pivotal year.

    • Robert I. Sutton, Kathleen M. Eisenhardt, James V. Jucker
    • 1986
  4. Atari's products and design principles span 50 years of gaming, consumer electronics, and digital art. Some of the most influential engineers and creatives in the world credit their time with Atari games for sparking their imaginations. Discover a story of heroes and teamwork in this timeline of company history.

  5. Nov 1, 2021 · Here are ten innovations and ideas that Atari pioneered. Each one made a unique impact on the 21st century video game universe. 1. Atari made console design matter. Take a moment and soak in the ...

    • Scott Bernberg
  6. The following is one of the best accounts we've read of how a spare change operation grew into a billion dollar entity. But much has happened since the article was written. Atari's market share for video games has dropped, just as its share of the home computer market has grown. Pre-release jitters and bugs delayed the entry of the 1200XL.

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  8. Table of Contents. In May 2024, we had the opportunity to conduct an interview with Allan Alcorn, the pioneer behind the iconic video game Pong and a foundational figure in the video game industry. This interview was conducted via mail and email correspondence and provides insight into Alcorn’s innovative contributions to technology and ...

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