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Sep 19, 2020 · Formerly little Braniff Airways was now recognized as an international airline! Mid-Continent's short-haul route system was strong throughout the Central Midwest, complimenting Braniff's network. In mid-1952 following months of negotiations, Braniff acquired Mid-Continent Airlines.
- Rapid Growth and Expansion
- A Trendsetter in More Ways Than One
- Fighting Rising Fuel Costs
Braniff International Airways was founded in 1930 by brothers Paul R. and Thomas E. Braniff in Oklahoma City, Oklahoma. What started off as a small regional carrier providing passenger transport soon became a burgeoning airline after securing contracts for air mail routes. The airline’s initial fleet of two Lockheed Vega aircraft expanded to consis...
In 1964, Harding Lawrence – who was previously with Continental Airlines– took on the role of CEO of Braniff International Airways. At just 44, he was one of the youngest airline chief executives in the US, and his modern approach brought about a significant change to the airline. Enlisting the help of advertising experimentalists Jack Tinker & Par...
Between 1978 and 1979, fuel costs doubled. This became a real problem for Braniff as, for the first time in aviation history, fuel costs were greater than the cost of labor. Coupled with interest rates that peaked around 20% in the US, the airline soon found itself in a troubling amount of debt. Furthermore, the Airline Deregulation Act of 1978 had...
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Apr 23, 1990 · Explore the decades of aviation excellence, from the inaugural flights to groundbreaking innovations. Follow the evolution of Braniff International Airlines through key milestones and historic moments that have shaped the airline industry. Join us in celebrating the legacy of a trailblazing airline.
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Jun 3, 2023 · The philosophical and literal union (they married) between Mary Wells of the marketing firm Wells Rich Greene and Harding Lawrence, leader of Braniff International, powered the airline's transformation through the 1960s and 70s.
In the spring of 1928, insurance magnate Thomas Elmer Braniff founded an air carrier, maintenance, aircraft dealer and flight school organization with his brother Paul, called Paul R. Braniff, Inc., which did business as Tulsa-Oklahoma City Airline.
Apr 25, 2013 · Through the 1970s, Braniff was one of the most successful airlines. It was hit hard by the regulation of the American airline business in the late 70s. Company leadership chose to expand in response to the regulation.
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Embark on a journey through time with the Braniff International Airlines timeline. Explore the decades of aviation excellence, from the inaugural flights to groundbreaking innovations. Follow the evolution of Braniff International Airlines through key milestones and historic moments that have shaped
