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One of the easiest ways to get started is to download free artwork within the public domain, upload them to your online store and sell them to art lovers worldwide as digital downloads or as physical prints using a print-on-demand service. However – if you are anything like me, finding free artwork is the biggest challenge to getting started.
May 10, 2024 · Learn the basics of SEO. Before you start selling your art on Etsy, there’s ONE skill you really need to get the hang of: SEO, or Search Engine Optimization. When I think about “what I didn’t know I didn’t know” when I first opened up my Etsy shop, this one is at the top of the list. In case you are feeling lost too, let me break it down.
- Stand Out from The Crowd
- Vary Price Points
- Showcase Your Art
- Leverage Tags and Keywords
- Be Descriptive
- Handle with Care
- Clearly State Policies
- Personalize Customer Service
Trying to differentiate your offerings may seem like a no-brainer, but it’s one of the most important aspects of running a successful art business. “It's good to be aware of what’s trendy, but it's also important to bring new work to the table,” says Ryan Berkley. Ryan and his wife Lucy sell animal portraits in their Portland-based shop, Berkley Il...
Offering different sizes and price points for products can draw in a variety of shoppers. “You don't have to cater to one audience over another," says Berkley. "We make sure to have something for everyone." For example, if you offer smaller original pieces at lower price points, people who can’t afford the large or expensive pieces can still purcha...
“Take high-quality photos to showcase your work," advises Mati McDonough, owner of Mati Rose Studio. Using natural light and clutter-free backgrounds has helped her sell over 1,600 prints and originals in her Etsy shop, which is based in Oakland, California. Since hues can get skewed during the photography and scanning processes, you can correct co...
When writing a title, tags or item description, incorporate keywords. There are obvious ones, like the type of art you’re selling (a painting, print, ceramic pot), the medium (oil paint, collage, clay) and key colors. To generate a list of keywords, think about what your potential customer would type into the search bar to find what you’re selling....
Use each product description to preemptively answer questions that customers may have. Communicate important details about your art, including the medium, dimensions and whether it’s a one-of-a-kind original or a reproduction. The description section is also an opportunity to share what inspired the art — but keep it brief. Instead of telling peopl...
Take time and care packaging your art so that it doesn’t bend, chip or break in transit. Label packages with brightly colored stickers or stamps that say “Fragile” or “Do not bend.” Prints and unframed drawings should be paired with a hard surface like chipboard or foam core to prevent bending, and then wrapped in a clear sleeve. Consider building ...
Articulate all of your shipping and return policies upfront, including how often you ship, when returns or exchanges are accepted (if ever) and whether you'll cover packages that are lost or damaged. Some Etsy sellers have a policy of shipping every few days, or whenever they get an order. Some artists, like Mati McDonough, have chosen one day a we...
Making your customers happy will encourage them to return and recommend your shop to their friends. As a small-business owner you’re in a great position to make a personal connection with buyers. Answering customer service emails quickly with a polite, positive attitude shows that you understand and care. “Our customers are often surprised when we ...
Make your Etsy listing photos stand out and get more sales with beautiful art mockups that you can create easily with Canva to sell your digital downloads/pr...
- 12 min
- 70.4K
- Jennifer Marie
Sep 28, 2023 · Here’s how to do it: Create an Etsy account: If you don’t have an Etsy account, sign up for one at www.etsy.com. Set up your shop: Click on “Sell on Etsy” and follow the prompts to set up your shop. You’ll need to choose a shop name, create a shop banner and logo, and add your product listings.
Apr 13, 2021 · STEP 6: Upload to Etsy. Once you're happy with the final mockup images, you've created your 4 x PDF Print files, now all that's left is to upload it all to your brand new Etsy listing. Bonus tip: I recommend saving the 4 x PDF print files as a compressed Zip folder, making it easier to upload to Etsy.
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Oct 22, 2023 · After you’ve signed up, search our Catalog, browse through our products, and select your favorites. After familiarizing yourself with the prices, sizes, colors, and shipping costs, click Start designing to create your next bestseller. Step 2: Upload your art using the Product Creator.
