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We begin with a brief introduc-tion to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing, a view associated with Lakoff and Johnson's groundbreaking conceptual metaphor theory (CMT).
“Mixing Metaphor” is a compilation of 12 chapters by prominent researchers, introduced by Raymond Gibbs, one of the main actors in the field of metaphor studies. It is a highly timely contribution that fills a gap between the pre-theoretical notion of ‘mixed metaphors’, largely
- Jordan Zlatev, Georgios Stampoulidis
- 2018
Download Free PDF. The role of metaphor in communication and thought. Stephen Flusberg Teenie Matlock. 2019, Language and Linguistics Compass. Metaphor is pervasive in everyday communication. It is known to help people understand complex topics, communicate efficiently, and influence others.
- Stephen Flusberg, Teenie Matlock
The metaphors satisfy the two basic conditions for mixed metaphor: (1) they occur in textual adjacency, i.e. within a single metaphor cluster, and (2) they do not (for the most part) share any imagistic ontology or any direct inferential entailments between them.
- Michael Kimmel
Jan 1, 2019 · Request PDF | On Jan 1, 2019, Karen Sullivan published Mixed Metaphors: Their Use and Abuse | Find, read and cite all the research you need on ResearchGate.
May 9, 2019 · We begin with a brief introduction to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing,...
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Sep 1, 2010 · Metaphors are pervasive in both mass communication and interpersonal exchanges and can play an important role in persuasion. Metaphor serves multiple functions in persuasive communication, and the effect of metaphor on persuasion is potentially mediated by multiple psychological process mechanisms.
