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1. pmc.ncbi.nlm.nih.gov › articles › PMC8025806Do Metaphors in Health Messages Work? Exploring Emotional and ...

   pmc.ncbi.nlm.nih.gov › articles › PMC8025806

   Health communicators publicize messages that use metaphors to compare abstract health-related concepts to concrete concepts in other domains. Such messages aim to change health attitudes and behavior, but do they work?

2. www.stephenflusberg.com › uploads › 2/6/9The role of metaphor in communication and thought - FRaME Lab

   www.stephenflusberg.com › uploads › 2/6/9

   We begin with a brief introduc-tion to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing, a view associated with Lakoff and Johnson's groundbreaking conceptual metaphor theory (CMT).

3. oxfordre.com › communication › displayMetaphor in Health and Risk Communication | Oxford Research ...

   oxfordre.com › communication › display

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   Metaphor is a matter of written, spoken, gestural, and pictorial communication as well as experience and thought. Its ubiquity in naturally occurring discourse, both nonconscious and strategic, is well documented in all health and risk communication contexts, from public to intrapersonal.

4. www.psychologytoday.com › au › blogThe Power of Metaphors: How to Talk So Others Will Listen

   www.psychologytoday.com › au › blog

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   May 20, 2021 · Key points. Effective communication about complex topics is challenging. A three-step approach can improve communication success. Assessing people’s “mental models” is essential for describing...

5. www.psychologytoday.com › gb › blogIn Praise of Mixed Metaphors | Psychology Today United Kingdom

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   Apr 2, 2023 · Mixed metaphors create comparisons between unrelated domains. Such comparisons can be bizarre or unintentionally humorous. When used with care, mixed metaphors can be eloquent and memorable.

6. www.researchgate.net › publication › 332982301_TheThe role of metaphor in communication and thought - ResearchGate

   www.researchgate.net › publication › 332982301_The

   May 9, 2019 · We begin with a brief introduction to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing,...

7. People also ask

   Do metaphors affect communication?

   • This theory proposes that our unconscious and automatic use of metaphors may reflect or reveal ideas, attitudes, and emotions, and that their deliberate or unwitting use can have a significant effect on communication. In this entry, we review how this theory has been applied to both physical and mental health.

   Metaphor in Health Discourse and Communication | SpringerLink

   link.springer.com/referenceworkentry/10.1007/978-3-030-26825-1_16-1

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   Why do we use metaphors in health-related discourses?

   • Analysis of the conceptual metaphors found in health-related discourses has proved useful for various purposes, including better understanding of affected persons’ experiences, public health communications that are more efficient and respectful, and improved practitioner-patient communications, including for therapeutic uses.

   Metaphor in Health Discourse and Communication | SpringerLink

   link.springer.com/referenceworkentry/10.1007/978-3-030-26825-1_16-1

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   Do metaphors reflect underlying conceptual representations and processing?

   • We begin with a brief introduc-tion to metaphor and offer a critical assessment of the claim that conventional metaphors in language reflect underlying conceptual representations and processing, a view associated with Lakoff and Johnson's groundbreaking conceptual metaphor theory (CMT).

   The role of metaphor in communication and thought - FRaME Lab

   www.stephenflusberg.com/uploads/2/6/9/4/26942597/2019_thibodeau_matlock_flusberg_-_role_of_metaphor.pdf

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   Is metaphor processing useful for Health and risk communication?

   • Recently, Ottati, Renstrom, and Price (2014) proposed a model of metaphor processing in the political domain that may have utility for health and risk communication. Called the metaphor framing model, it includes two basic cognitive processing steps, metaphor activation and application.

   Metaphor in Health and Risk Communication | Oxford Research

   oxfordre.com/communication/display/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-304

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   What is metaphor in health and risk communication?

   • Metaphor is found commonly in a variety of health and risk communication contexts, including public discourse, public understanding and perceptions, medical encounters, and clinical assessment. Often metaphor use is beneficial to achieving desired message effects; however, sometimes its use in a message can lead to unintended undesirable effects.

   Metaphor in Health and Risk Communication | Oxford Research

   oxfordre.com/communication/display/10.1093/acrefore/9780190228613.001.0001/acrefore-9780190228613-e-304

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   Why do we use metaphor in health analysis & communication?

   • The very nature of mental illness has added new aspects and functions to the use of metaphor in health analysis and communications. Psychological conditions are less visible and more abstract than physical conditions, thus the need to communicate psychological states is even more relevant.

   Metaphor in Health Discourse and Communication | SpringerLink

   link.springer.com/referenceworkentry/10.1007/978-3-030-26825-1_16-1

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8. link.springer.com › referenceworkentry › 10Metaphor in Health Discourse and Communication | SpringerLink

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   Oct 25, 2023 · This theory proposes that our unconscious and automatic use of metaphors may reflect or reveal ideas, attitudes, and emotions, and that their deliberate or unwitting use can have a significant effect on communication. In this entry, we review how this theory has been applied to both physical and mental health.