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- A great idea needs to be simple and clear. The audience receiving this idea must clearly understand what is being proposed. If an idea is too complex, it'll lose the reader, leading to the idea being scrapped.
innovationcast.com/blog/what-makes-a-great-idea
If you do creative work or have a creative soul, then ideas are your oxygen. This article wants you to breathe. In it, I cover: The differences between ideas and thoughts. The types of ideas we encounter in advertising. How strategy and ideas work together and how they’re different. Simple techniques to help you explain an idea
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Jul 23, 2019 · To evaluate ideas, innovation scholars have often proposed novelty, feasibility, and market potential as the most important criteria for “good” business ideas. However, there is no widely...
By using descriptive adjectives, you can capture the essence and impact of an idea, whether it’s innovative, inspiring, practical, or game-changing. Experiment with different adjectives to find those that best suit the idea you want to describe. Read: 150+ Adjective Words to Describe Integrity.
Sep 12, 2017 · Why do you need to be able to explain an idea? Here's a secret: many people in our industry aren’t idea-literate. You could work with a creative team that focuses on taglines, hashtags, and ...
Nov 11, 2019 · The first way to identify a good idea is by asking, “What problem does this idea solve?” If you can’t answer this question simply and clearly, usually in two sentences or less, odds are you don’t have a good idea.
The first characteristic of a great idea is that it needs to be desirable, feasible, and viable. Ideas need to spark something in the person hearing about them, namely a sense of new possibilities. Is the proposed idea something that people would want? Is it something that they have been looking for? Is it desirable?
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Mar 16, 2016 · Powerful ideas have to be right, new, and big. But they have to be simple, too — or at least simple to express. The realm of pure ideas is Darwinian. Some spread, some die. If you have an idea, you need to know what to do to make it better. That’s where my model comes in.
