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  1. Apr 29, 2022 · Within the app, users can unlock Local Badges just for visiting your business, bar, or taproom. They’re used almost like a rewards club or loyalty program. When your customer checks-in and tags your venue as a place they’re drinking, they can unlock certain rewards. For example, they can drink five beers and earn a free t-shirt or over time ...

    • Define Your Target Audience for Bar Marketing. Your target market is the ideal group of consumers you’re trying to attract, and this audience should drive all of your bar marketing and promotional efforts.
    • Cultivate Your Desired Bar Culture. In this case, culture refers to the type of experience you cultivate and promote for your bar. It should be developed based on the customers you’re targeting and the bar promotions you plan to use for them, such as events and giveaways.
    • Build Brand Presence Locally With a Business Website. Having a website to establish and promote your bar online is essential. It will help you rank higher on Google and get found in more local online searches, especially in conjunction with a Google Business Profile.
    • Develop Regular Bar Marketing Specials. Develop a calendar that includes regularly scheduled bar marketing promotions your customers can count on—and will come back for.
    • Gaming Tablets. Having tablets available for children is a sure-fire way to make your establishment suitable for various age groups. Tablets will provide entertainment for customers’ children and make your business fun and friendly for all ages.
    • Self-Pour Beer and Beverage Walls. Self-pour technology has become a revolutionary and unique way of serving drinks. Customers do not have to flag down the server if they want a beverage anymore.
    • Photo Booths for Everyone to Enjoy. There is no better way to capture memories than by taking photos, which is why a photo booth is a perfect addition for everyone to enjoy.
    • QR Codes. If you experience days with large crowds and long lines, accommodate your customers by putting QR codes on every table, pillar, and easy-to-spot surface.
  2. Oct 16, 2019 · Promote your taproom as not just a public meeting place, but also one of the most sought after event spaces in your area. Get creative with themed nights . You’ve already probably seen Facebook ads for every type of trivia possible, but hosting 10 different kinds of trivia opens the opportunity to host 10 different unique crowds.

    • Why You Need Bar Events
    • When to Start Planning Your Bar Promotion Ideas
    • 15 Pub Event Ideas For 2024

    There are a few times you can count on bars being a little busier, including happy hour, patio season, payday, and weekends – to name a few. However, you can’t run a business banking on people celebrating the end of the work week and a sunny summer. This is where a great bar event can come to the rescue and help drive traffic to your pub on less bu...

    Now that we’ve answered the question why having events at your bar can be beneficial, let’s discuss when you should start the planning process. As a restaurant operator, finding the time to plan your bar promotion event ideas can be quite a challenge, especially with the multiple tasks already on your plate. However, the best time to start brainsto...

    Now you’re ready for the fun part – it’s time to start exploring ideas for an event to host at your bar. The key is to create promotions and events that get customers off the couch, away from their Netflix bingefest. If you’re ready to boost your bar sales during downtimes, here are 15 fun and inventive bar and event ideas you can try.

  3. Jul 3, 2024 · 10. Social Media Scavenger Hunt. Get tech-savvy with a social media scavenger hunt! Hide clues around your bar, and on social media, leading participants to a hidden prize like a free round of drinks or a branded bar t-shirt. This is a fun way to generate social media buzz and get people interacting with your brand.

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  5. Apr 17, 2023 · Offer a "karaoke roulette" night with random song choices. Create a "mystery drink" menu where customers can guess the ingredients. Offer a "flight and bites" menu pairing food with different drinks. Create a "selfie spot" with props for customers to take photos. Offer a "top shelf" menu featuring premium liquors.

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