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1. bryllyant.com › company › blogSurge Pricing - The Pros and Cons to Consider Before Using ...

   bryllyant.com › company › blog

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   Time-Based Pricing: Pricing in this structure relates to when the product or service is delivered. As an example, beach-side hotels become more expensive in the summer. Peak Pricing: A more targeted version of time-based pricing, this method uses data to identify moments of highest demand. This category epitomizes surge pricing as practiced by ...

2. www.uber.com › blog › researchThe Effects of Uber’s Surge Pricing: A Case Study

   www.uber.com › blog › research

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   Sep 1, 2015 · A sold-out concert in Madison Square Garden provides an illustration of the power of surge to equilibrate supply of and demand for rides with Uber. Surge pricing draws more drivers into the area after the concert ends, and causes riders to sort into requesting a ride (or closing the app without requesting a ride) according to their willingness ...

3. Videos

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     13:24

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     Uber Drivers Getting Shortchanged on Surge Pricing - What You Need to Know!

     Feb 26, 2023

     17.3K Views

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     2:23

     ridester.com

     What Is Uber's Surge Pricing & How Does It Work In 2024?

     Aug 29, 2021

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     5:16

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     Surge pricing is spreading to more than rideshare companies -- here's why

     Mar 15, 2023

     3.3K Views

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4. medium.com › uber-under-the-hood › the-effect-ofThe effect of Uber’s surge pricing | by Uber Under ... - Medium

   medium.com › uber-under-the-hood › the-effect-of

   Surge pricing has two effects: people who can wait for a ride often decide to wait until the price falls; and drivers who are nearby go to that neighborhood to get the higher fares. As a result ...

5. www.sciencedirect.com › science › articleThe impact of surge pricing on customer retention - ScienceDirect

   www.sciencedirect.com › science › article

   Nov 1, 2020 · Surge represents the multiplier of the surge pricing, whose value ranges from 1 to 5, representing the same price as that of a taxi, 1.5 times the same price, 2 times, 2.5 times, and 3 times or above, respectively. The higher the value is, the higher is the multiplier. Satisfaction represents customer satisfaction.

   • Author: Kun-Huang Huarng, Tiffany Hui-Kuang Yu

   • Publish Year: 2020

6. www.ft.com › content › d0e3bcb5-b824-414e-bfac-4c0bThe rise of surge pricing: ‘It will eventually be everywhere’

   www.ft.com › content › d0e3bcb5-b824-414e-bfac-4c0b

   Sep 15, 2023 · In the period that surge pricing has been in operation in the airline and hotel industry since the 1980s, prices have largely declined with the rise of low-cost airlines and budget hotels and ...

   • Author: Philip Georgiadis

7. economicsforlife.ca › wp-content › uploadsThe Effects of Uber’s Surge Pricing: A Case Study The Ef

   economicsforlife.ca › wp-content › uploads

   The Effects of Uber’s Surge Pricing: A Case StudyThe Ef. dyJonathan Hall1Cory Kendrick2Chris Nosko3Uber is a platform that connects riders to independent. rivers (“driver partners”) who are nearby. Riders open the Uber app to see the availability of rides and the. ice and can then choose to request a ride. If a rider chooses to request a ...

8. People also ask

   How does surge pricing affect a ride?

   • Surge pricing has two effects: people who can wait for a ride often decide to wait until the price falls; and drivers who are nearby go to that neighborhood to get the higher fares. As a result, the number of people wanting a ride and the number of available drivers come closer together, bringing wait times back down.

   The effect of Uber’s surge pricing | by Uber Under the Hood - Medium

   medium.com/uber-under-the-hood/the-effect-of-uber-s-surge-pricing-8a5410ec1a6f

   See all results for this question

   Why does Uber use surge pricing?

   • The key, at least from Uber’s perspective, is that surge pricing allows Uber to offer incentives for drivers to drive when Uber wants them to. So, surge pricing is a good mechanism for coordinating that behavior in terms of maximizing Uber’s profit. “Surge pricing allows service to expand to consumers.

   Frustrated by Surge Pricing? Here’s How It Benefits You in the Long Run

   knowledge.wharton.upenn.edu/article/the-unexpected-long-term-benefits-of-surge-pricing/

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   What is surge pricing & how does it work?

   • Surge pricing allows service to expand to consumers. But also it allows Uber to offer lower prices to consumers in a normal demand setting, such as your average Monday morning, and that’s actually where the consumer benefit comes from.

   Frustrated by Surge Pricing? Here’s How It Benefits You in the Long Run

   knowledge.wharton.upenn.edu/article/the-unexpected-long-term-benefits-of-surge-pricing/

   See all results for this question

   How has surge pricing changed the airline and hotel industry?

   • In the period that surge pricing has been in operation in the airline and hotel industry since the 1980s, prices have largely declined with the rise of low-cost airlines and budget hotels and consumers have grown accustomed to the pricing model.

   The rise of surge pricing: ‘It will eventually be everywhere’

   www.ft.com/content/d0e3bcb5-b824-414e-bfac-4c0b4193e9f0

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   Does surge pricing affect revenue?

   • Compared with static pricing, Zha, Yin, and Du (2018) find that the surge platform and drivers generally enjoy higher revenue, whereas customers may be made worse off during high surge periods. These reports offer some evidence to challenge the impacts of surge pricing.

   The impact of surge pricing on customer retention - ScienceDirect

   www.sciencedirect.com/science/article/pii/S0148296320304951

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   Does surge pricing affect customer satisfaction?

   • The empirical analysis herein offers evidence for managerial implications. For loyal riders confronted by surge pricing, when they have both flexibilities of time and store choice, their satisfaction is negative (Eq. (6) ). Because these riders have better choices, they may complain about the existing services.

   The impact of surge pricing on customer retention - ScienceDirect

   www.sciencedirect.com/science/article/pii/S0148296320304951

   See all results for this question

9. knowledge.wharton.upenn.edu › article › theFrustrated by Surge Pricing? Here’s How It Benefits You in ...

   knowledge.wharton.upenn.edu › article › the

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   Jan 5, 2016 · The key, at least from Uber’s perspective, is that surge pricing allows Uber to offer incentives for drivers to drive when Uber wants them to. So, surge pricing is a good mechanism for ...