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Probably the most famous surge pricing comes from Uber. The ride-hailing service uses complicated algorithms to make real-time supply/demand calculations, based on the number of drivers available and the level of current customer interest.
Jan 5, 2016 · But now that there is surge pricing, if they’re willing to pay, they can get a ride with a 100% chance. The fact that you take away this rationing, this randomization, and you just allocate the ...
No matter where you boarded, how far you travelled, or when you made your trip, it would cost you 10 cents. Might there be some more sophisticated approach? Perhaps so. The report's foreword...
Sep 1, 2015 · Surge pricing draws more drivers into the area after the concert ends, and causes riders to sort into requesting a ride (or closing the app without requesting a ride) according to their willingness to pay relative to taking an alternative form of transportation.
Sep 15, 2023 · “Dynamic” pricing, as many in industry call it, or “surge” pricing as is more widely known by consumers, whereby businesses flex prices at particular times in response to shifts in supply and...
- Philip Georgiadis
Nov 1, 2020 · The results show that customer loyalty and surge pricing affect customer satisfaction and that customer satisfaction affects customer retention in different directions. For managerial implications, first, loyal customers are more tolerant of surge pricing.
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How to win back non-loyal riders under surge pricing?
What is surge (or dynamic) pricing?
Why does Uber use surge pricing?
How does surge pricing affect non-loyal customers?
What is surge pricing & how does it work?
Does surge pricing affect customer retention?
Nov 13, 2019 · Peak-load pricing no longer requires an army of pricing specialists. A company such as Uber can effortlessly match supply and demand with an algorithm. Uber's "surge pricing" promises to end...
