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1. • $1.62 billion

     • AT&T spends around 1% to 2% of their total annual revenue on advertising. In 2021, for example, they spent $1.62 billion on advertising and earned a revenue of $118.2 billion.
     www.zippia.com/answers/how-much-does-att-spend-on-advertising/

     How much does AT&T spend on advertising? - Zippia

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   How much does AT&T spend on advertising?

   • AT&T spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats. AT&T launched and advertised 11 new products in the past twelve months.

   AT&T | Advertising Profile | See Their Ad Spend! | MediaRadar

   advertisers.mediaradar.com/att-advertising-profile

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   Will AT&T's 2021 EPs be reconciled with GAAP metrics?

   • AT&T’s 2021 EPS depends on future levels of revenues and expenses which are not reasonably estimable at this time. Accordingly, we cannot provide a reconciliation between these projected non-GAAP metrics and the reported GAAP metrics without unreasonable effort.

   AT&T Investor Update

   investors.att.com/~/media/Files/A/ATT-IR-V2/financial-reports/quarterly-earnings/2021/q221/ATT_2Q21_Earnings.pdf

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   How many marketing jobs does AT&T have?

   • AT&T launched and advertised 11 new products in the past twelve months. We have 54 people on file in marketing roles at AT&T, and 34 at their agencies. MediaRadar helps advertising sales teams reach the key decision makers at brands.

   AT&T | Advertising Profile | See Their Ad Spend! | MediaRadar

   advertisers.mediaradar.com/att-advertising-profile

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   Where did AT&T recently place a direct ad?

   • MediaRadar calculates estimated spend for the digital, print and national television campaigns that we identify using proprietary algorithms based on medium and advertisement type. AT&T recently placed a direct ad on www.cbssports.com/. See where else they recently placed direct ads. AT&T recently placed a programmatic ad on www.youtube.com/.

   AT&T | Advertising Profile | See Their Ad Spend! | MediaRadar

   advertisers.mediaradar.com/att-advertising-profile

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   Did AT&T launch DirecTV hospitality?

   • AT&T launched campaigns supporting 11 new product lines in the last twelve months, including DirecTV Hospitality.

   AT&T | Advertising Profile | See Their Ad Spend! | MediaRadar

   advertisers.mediaradar.com/att-advertising-profile

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   How much money will FirstNet pay in 2021?

   • In 2021, vendor financing payments are expected to be in the $4 billion range and FirstNet reimbursements are expected to be about $1 billion. Free cash flow is a non-GAAP financial measure that is frequently used by investors and credit rating agencies to provide relevant and useful information.

   AT&T Investor Update

   investors.att.com/~/media/Files/A/ATT-IR-V2/financial-reports/quarterly-earnings/2021/q221/ATT_2Q21_Earnings.pdf

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3. advertisers.mediaradar.com › att-advertising-profileAT&T | Advertising Profile | See Their Ad Spend! | MediaRadar

   advertisers.mediaradar.com › att-advertising-profile

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   AT&T spent over $100 million on advertising in digital, print, and national TV in the last year. They are currently not investing in any premium ad units, but advertised on over 250 different Media Properties in the last year across multiple Media formats.

4. adage.com › attAT&T—ad spending, facts and profile - Ad Age

   adage.com › att

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   5 days ago · Marketer profile with key facts on AT&T including advertising spending, an analysis of spending as a percent of sales and a look back at businesses that AT&T rung up and hung up over time.

5. www.statista.com › atandt-advertising-revenueAT&T advertising revenue 2017-2020 - Statista

   www.statista.com › atandt-advertising-revenue

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   Jun 12, 2024 · AT&T's advertising revenue by segment from the 2nd quarter of 2017 to the 4th quarter of 2020 (in million U.S. dollars)* [Graph], AT&T, January 27, 2021. [Online].

6. investors.att.com › ~ › mediaAT&T Investor Update

   investors.att.com › ~ › media

   AT&T’s 2021 EPS depends on future levels of revenues and expenses which arenot reasonably estimable at this time. Accordingly, we cannot provide a reconciliation between these projected non-GAAP metrics and the reported GAAP metrics without unreasonable effort.

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7. cheshnotes.com › att-advertising-expensesAT&T Advertising Expenses

   cheshnotes.com › att-advertising-expenses

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   Sep 18, 2023 · 2021: In 2021, AT&T spent $6,316 million on advertising compared to $5,253 million in 2020. 2018: Advertising expenses of AT&T increased to $5,100 million in 2018 from $ 3,772 million in 2017. AT&T spun off Warner Media in 2022, which was bought by Discovery.

8. investors.att.com › ~ › mediaAT&T Investor Update

   investors.att.com › ~ › media

   Effective and Efficient in Everything We Do. Achieved $3B+ of $6B run-rate cost savings target. Improved customer experience with higher NPS, lower churn in Mobility and Broadband. Rationalized low-margin wireline services.

9. www.zippia.com › answers › how-much-does-att-spendHow much does AT&T spend on advertising? - Zippia

   www.zippia.com › answers › how-much-does-att-spend

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   AT&T spends around 1% to 2% of their total annual revenue on advertising. In 2021, for example, they spent $1.62 billion on advertising and earned a revenue of $118.2 billion. The exact amount AT&T spends on advertising can vary from year to year and depend on factors including their marketing strategies, product launches, competition, and ...