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1. www.statista.com › topics › 5952TV advertising worldwide - statistics & facts | Statista

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   After a pandemic-related decrease in ad spending in 2020, global television ad spending has since returned to growth over the first half of the 2020s but has not succeeded in going back to its pre ...

   • Distribution of Global Advertising Expenditure by Media 2022

     The source forecast that, in 2024, digital channels will...

   • Global TV Ad Spend Share 2022

     In 2023, global TV Advertising spending accounted for an...

   • Television Advertising Spending Spain 2022

     TV ad spending as a share e of total ad expenditure in...

   • APAC

     TV advertising spending worldwide from 2000-2024, by region...

   • U.S. Advertising Industry

     The shares of viewers doing it with linear TV were lower. At...

2. www.statista.com › topics › 5052TV advertising in the U.S. - statistics & facts | Statista

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   Jun 27, 2024 · This is also the case in the United States, which was estimated to have reached 125 million TV households as of the 2023-2024 TV season. In 2024, television advertising spending in the U.S. was ...

3. crtc.gc.ca › eng › publicationsAnnual highlights of the broadcasting sector 2020 | CRTC

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   During the 2019-2020 broadcast year, broadcasting services revenues totalled $15.8 billion, a 6.6% decrease compared to the 2018-2019 broadcast year, and these services contributed approximately $3.1 billion (an 8.0% decrease from 2018-2019) to Canadian radio and television content via their respective funding mechanisms.

4. www.visualcapitalist.com › top-tv-advertising-spendersRanked: Top TV Advertising Spenders in 2023 - Visual Capitalist

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   Dec 8, 2023 · Here are the top advertisers on national U.S. broadcast and cable TV for the month of June 2023: Procter & Gamble was the top TV advertising spender in the U.S., at $109.3 million. Home to Gillette, Crest, and Tide, the company spent a stunning $5.1 billion in overall advertising in 2022. Pharmaceutical companies Abbvie and GSK were the next ...

   • Author: Dorothy Neufeld

5. www.statista.com › topics › 979Advertising in the United States – statistics & facts | Statista

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   May 16, 2024 · The shares of viewers doing it with linear TV were lower. At the end of that year, ... Premium Statistic Upfront TV ad spend in the U.S. 2019-2025 ... advertising companies in the U.S. 2000-2022

6. www.visualcapitalist.com › evolution-globalVisualizing the Evolution of Global Advertising Spend (1980-2020)

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   Nov 10, 2020 · The Digital Future is Now. As a result of the pandemic, it is projected that global advertising spending could fall by 8.1% this year. However, 53% of all global ad spend is expected to flow online. And the rise of search, social media, video, ecommerce—in contrast to TV and print—becomes clearer. Although search ad spend recently plateaued ...

7. People also ask

   How much is TV advertising spending in 2024?

   • In 2024, TV advertising spending in North America was projected to amount to nearly 69 billion U.S. dollars, up from 64 billion in the previous year. As for the United States, the largest ad market worldwide, TV ad revenues are expected to grow in the coming years. The same is forecast for Mexican TV ad spend.

   TV advertising worldwide - statistics & facts | Statista

   www.statista.com/topics/5952/television-advertising-worldwide/

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   Who spends the most money on TV advertising in 2023?

   • Here are the top advertisers on national U.S. broadcast and cable TV for the month of June 2023: Procter & Gamble was the top TV advertising spender in the U.S., at $109.3 million. Home to Gillette, Crest, and Tide, the company spent a stunning $5.1 billion in overall advertising in 2022.

   Ranked: Top TV Advertising Spenders in 2023 - Visual Capitalist

   www.visualcapitalist.com/top-tv-advertising-spenders/

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   How much will TV ad spend in 2021?

   • Looking at traditional media, Zenith forecasts ad spending for television will total $62.4 billion in 2021 and is forecast to increase 4% to $65.2 billion. With mid-term elections, the ad spending growth will come entirely from spot television which is expected to reach $26.0 billion next year.

   Agencies Agree; 2021 Was A Record Year For Ad Spending, With ... - For…

   www.forbes.com/sites/bradadgate/2021/12/08/agencies-agree-2021-was-a-record-year-for-ad-spending-with-more-growth-expected-in-2022/

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   What happened to TV ad spend in 2014?

   • As people mass-migrated to digital platforms in the 2010s, marketers were hot on their heels, and the fall of print media began. In 2014, TV ad spend met a similar fate, peaking at nearly $250 billion. However, despite its rather sharp decline, TV still remains the largest in terms of global advertising spending.

   Visualizing the Evolution of Global Advertising Spend (1980-2020)

   www.visualcapitalist.com/evolution-global-advertising-spend-1980-2020/

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   What is the world's largest TV ad market?

   • North America has been the world’s leading TV advertising region for decades. In 2024, TV advertising spending in North America was projected to amount to nearly 69 billion U.S. dollars, up from 64 billion in the previous year. As for the United States, the largest ad market worldwide, TV ad revenues are expected to grow in the coming years.

   TV advertising worldwide - statistics & facts | Statista

   www.statista.com/topics/5952/television-advertising-worldwide/

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   How much money did newspaper advertising spend before the social media boom?

   • Peaking at $125 billion before the social media boom, newspaper advertising has never recovered. In less than five years, internet ad spend nearly doubled: $299 billion was spent on global internet advertising in 2019 compared to $156 billion in 2015.

   Visualizing the Evolution of Global Advertising Spend (1980-2020)

   www.visualcapitalist.com/evolution-global-advertising-spend-1980-2020/

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8. www.forbes.com › sites › bradadgateAgencies Agree; 2021 Was A Record Year For Ad Spending, With ...

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   Dec 8, 2021 · For 2021 digital media will capture $183.1 billion accounting for 64.2% of all ad dollar allocation. In 2022 Zenith estimates continued ad spending growth reaching $320.0 billion, an increase of ...