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  1. adassoc.org.uk › our-work › uk-advertising-reportsUK Advertising Reports £36.6BN Spend in 2023

    Apr 25, 2024 · London, April 25, 2024: The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK’s ad market recorded a 6.1% increase in investment to a total of £36.6bn in 2023; the 13 th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three ...

  2. www.iabuk.com › news-article › aawarc-uk-ad-spendAA/WARC: UK ad spend reaches £19.6bn in H1 2024 | IAB UK

    1 day ago · The latest figures from the Advertising Association and WARC show UK advertising spend increased 13.5% to £19.6bn in H1 – with a recorded £10bn spent during Q2 2024, up 13.4%. The growth, fuelled by strong digital performance and lower comparative results from 2023, exceeded forecasts by over four percentage points.

  3. www.marketingweek.com › uk-ad-spend-real-timeUK ad spend hits £36.6bn in 2023 amid real terms contraction

    Apr 24, 2024 · The UK advertising market grew 6% to £36.6bn in 2023, according to new figures from the Advertising Association (AA) and WARC. However, when taking into account high inflation, the real terms figure represents a 1.2% contraction in spend, according to the latest AA and WARC Expenditure Report. This puts advertising spend behind the UK’s ...

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  4. creative.salon › articles › workUK ad spend Set To Be Worth $20bn More Than Closest Neighbours

    Apr 24, 2024 · Projections for 2024 and 2025. The latest AA/WARC dataset expects the UK advertising market to grow 5.8% to reach nearly £39bn in 2024. Broadcast media, most notably TV (+2.6 per cent) and radio (+2.3 per cent) are expected to return to growth, while the same is true for cinema (+2.5 per cent).

  5. adassoc.org.uk › credos › uk-ad-spend-up-15-9-in-q3UK Ad Spend up 15.9% in Q3 2023 to £9.6BN - Advertising ...

    Jan 25, 2024 · London, January 25, 2024: The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023. This marks the first time that advertising spend in Q3 has exceeded the £9bn mark, driven predominantly by a sharp increase in ...

  6. www.inpublishing.co.uk › articles › uk-advertisingUK advertising reports £36.6bn spend in 2023 - InPublishing

    Apr 30, 2024 · The latest Advertising Association/WARC Expenditure Report, published last week, shows that the UK’s ad market recorded a 6.1% increase in investment to a total of £36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three-quarters of all UK ad spend ...

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  8. www.statista.com › topics › 1747UK: Advertising Industry - Statistics & Facts | Statista

    Sep 23, 2024 · The United Kingdom is the largest advertising market in Europe and one of the leading advertising markets worldwide (248045). In 2023, ad spending in the UK amounted to 36.6 billion British pounds ...