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- YouTube has about 2.5 billion monthly users. YouTube is the OG of video content platforms. Launched back in 2005 (on Valentine’s Day), YouTube now has over 2.49 billion unique users every month.
- Roughly 90% of YouTubers are outside the U.S. Only about 10 percent of YouTube users are in the United States. Still, US-based users represent the second largest audience, after India, where 18.5 percent of YouTubers (462 million people) reside.
- YouTube is the 2nd most-visited website in existence. Right? No surprise there. YouTube is the second most visited website in existence after Google AND the second largest search engine in the world… also after Google.
- A billion hours of UGC and branded content are watched on the platform daily. And that’s not even hyperbole! The range of content across YouTube is phenomenal, namely because it’s all user-generated content.
Nov 11, 2024 · 89% of consumers around the world watch broadcast TV daily. 76% of consumers watch online TV/streaming daily. On average, consumers spend 1 hour and 22 minutes a day watching online TV/streaming (10 minutes less than the peak in 2022) and 1 hour 47 minutes a day watching linear/broadcast TV. 26% of consumers say they’ve paid for a TV ...
Myth: When people watch YouTube on their mobile devices, it's during the day and "on the go". Reality: The majority of watch time on YouTube is mobile, yet many marketers still believe mobile viewing translates to short, daytime, on-the-go sessions. In fact, when it comes to YouTube viewing behavior, mobile is a lot like TV: The world watches ...
Feb 13, 2024 · By 2024, it is estimated that adults in the U.S. will spend an average of 58 minutes per day on the social short-video platform. Overall, more time was spent on Netflix than on YouTube and TikTok ...
- YouTube Is The Second Largest Search Engine
- It’S Used by 54% of Marketers
- The Ideal Length For A YouTube Video Is 7-15 Minutes
- Content For “Beginners” Increased in Popularity by 50%
Right behind Google, YouTube is an effective search enginein its own right. If someone is specifically searching for a video on a topic they’re interested in, they’ll be more likely to head straight to YouTube and conduct their search from there. As a result, optimizing your videos for search is crucial to your success because it’ll help you rank h...
In the Social Media Examiner’s industry reportfrom 2023, 54% of marketers use YouTube, and 59% of marketers plan to increase their use of YouTube videos. By getting your business on the video platform, it gives you a competitive edge that allows you to stand out from other competitors in your field. 10% of marketers indicate that display advertisin...
Although YouTube is a great platform for long-form video content, YouTube statistics show the ideal video length is 7 to 15 minutes. This way, you don’t risk losing viewers if a video is too long. However, experimenting to see what works for you and your audience is always smart.
The quarantine of 2020 clearly had the world wanting to learn how to do new things and there are YouTube statistics to prove it. There was a 50% increasein views on videos that were directed towards “beginners.” It would be wise for businesses to jump on board and create entry-level content pertaining to their area of expertise.
The average weekly time spent watching television in Canada from September 2022 to May 2023 was around 20.6 hours a week among adults aged 18 or above. Those over the age of 55 watched the most ...
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Mar 20, 2024 · 3. People spend 48.7 minutes on YouTube each day. With a daily time spent of 48.7 minutes, people are spending more time watching YouTube videos in 2024. This indicates a growth in YouTube engagement, making the platform ideal for engaging your target audience. 4. Viewers watch 1 billion hours of YouTube videos per day on their TVs
