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Feb 12, 2024 · According to a report by FICCI and EY, the Indian OTT market is expected to reach $12.5 billion by 2030, growing at a CAGR of 28.6% from 2021 to 2030. As of January 2022, India had around 448 million OTT video viewers, making it the second-largest market for OTT platforms in the world, after China.
Apr 1, 2024 · Monday April 01, 2024 , 3 min Read. In 2024, India's OTT market continues to be a battleground of content, innovation, and strategic bundling, offering a rich tapestry of choices to consumers ...
Jul 24, 2024 · India’s $6 Billion Streaming Sector Is Having Transformative Impact on Film, TV, Talent and Gender, Says Study (EXCLUSIVE) By. Patrick Frater, Naman Ramachandran. Amazon Prime Video. Indian ...
Sep 23, 2024 · The subscription video on demand (SVOD) market in India is projected to grow at a CAGR of 11.1% to become a $2.77 Bn opportunity by 2027. The Indian OTT market is seeing a surge of both ...
Oct 10, 2024 · In 2024, India witnessed a 25% increase in customers moving away from traditional cable or satellite subscriptions, embracing the flexibility of digital streaming services.
Jul 10, 2024 · Simultaneously, OTT platforms are also focusing on mobile-friendly interfaces and data-saving features to ensure accessibility for users with limited bandwidth. With this exponential growth ...
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Feb 20, 2024 · By 2027, OTT earnings are expected to exceed $476 billion, a testament to the growing consumer shift towards online streaming platforms. The U.S. is leading this charge with projected revenues reaching $126.5 billion in 2023 alone. Meanwhile, India's OTT market is set to grow from $3.67 billion in 2023 to $5.25 billion by 2027, underscoring the ...
