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  2. To create a Page for your group: Create a Page of the same name as your group. Announce your Page in your group. Encourage people to like and follow your Page. Lock your group so no one will post in it. Select Manage below the group name. Select Group settings.

  3. Go to facebook.com/groups and select your group. Click Group Settings in the left menu. Click next to Name and Description. Enter a name and click Save.

  4. Here’s how to create a Facebook Page for your business. Add your business name and description. Name your Page after your business, or another name that people search for to find your business. Use the About section to tell people what your business does. Add a profile photo and cover photo.

  5. Follow these best practices when crafting a name: Concise – Keep names reasonably short and memorable. Ideal length is 20-30 characters. Descriptive – Clearly convey the group‘s purpose in the name. Keywords – Work relevant keywords into the name to improve search visibility.

    • The Benefits of Setting Up A Facebook Group For Your Business
    • Types of Facebook Groups
    • How to Create A Group on Facebook
    • How to Add An Admin to Your Facebook Group
    • How to Change The Name of Your Group on Facebook
    • How to Post in A Facebook Group
    • How to Delete A Facebook Group
    • 5 Tips For Facebook Group Marketing Success

    Your company Facebook Page has its place, but there are unique benefits to including Groups in your Facebook strategy:

    It’s important to think about this ahead of time. You can change your group’s privacy only in a few situations, so make sure you set it up the way you want to keep it. TL;DR? Here’s a quick summary of public versus private Facebook Groups, but watch out for the hidden or visible setting, too — explained below. Source: Facebook

    There are multiple ways to create a Facebook group: 1. From your computer 2. From your phonein the Facebook app 3. From your personal Facebook account 4. Recommended: From your company Facebook Page(so that your Page is the group’s administrator, along with all your Page’s administrators) Having your Page as your group’s administrator is a good ide...

    Whoever creates a Facebook Group is automatically an administrator, whether it’s your Facebook Page or your own personal account. To add another person or Page as a Facebook Group admin, follow these steps: 1. From the main Facebook page, click on Groups, then Your Groups. 2. Select the group you want to add an admin to, and go to its member list. ...

    Administrators can change the group’s nameat any time, but you can only do so once every 28 days. Additionally, all group members will receive a Facebook notification of the name change. Here’s how to change the name of your Facebook Group: 1. From the Facebook main page, click on Groups and then Your Groups. 2. Click Settingsin the left side menu....

    This is the easy part! Posting in a Facebook group is pretty much the same as posting anywhere else on Facebook. Simply go to the group, type out your post in the post section, and click Post.

    If you no longer want to run your Facebook group, you can pause or delete it. Pausing the group lets you keep all of its content: the group itself, posts and the existing member list. It essentially locks the group so that members cannot post any new content. You can choose to resume your group at any time. Source: Facebook To pause your group: 1. ...

    Create a clear code of conduct

    This is a good idea for any group but especially one that represents your business. You can add up to 10 rulesin your group’s settings. Your Facebook Group rules can include basic things like reminding people to be kind or encouraging discussion, but you can also include specific things, such as asking people not to mention competitors or their products. By stating your rules up front, you set the tone of the group’s behavior. Rules can encourage the behavior you want to see, as well as dissu...

    Post welcome messages and announcements

    As much as it may be tempting to let people talk amongst themselves, make sure to butt in fairly often. Make new members feel at home with a weekly welcome message. Schedule important announcements ahead of time for product launches or special events for your group members.

    Engage with members, but let them lead

    It’s your job to keep the group productive, on topic and respectful. But don’t try to control too much. Encourage members to start conversations and feel comfortable enough to speak the truth. Maybe your latest product launch didn’t wow as much as you thought it would. Instead of policing negative opinions and keeping the group as a positive echo chamber, welcome the feedback. Allow users to share their true opinions of what went wrong, thank them for it and keep the conversation going. You d...

  6. To change your Page's username, you'll need to be a Page admin: Review our Username Guidelines; Click About on the left side of your Page; Under General and Username, click Create Page @username or Edit; Enter a new Username and click Create Username; If the username you want isn't available, it could be for a variety of reasons.

  7. Use the same name for your Page as your group so that people know it's you when you connect with them from your Page. Make sure you also add a similar username so people can find you. Add a familiar profile picture and cover photo, like your business logo, that your followers will recognize.

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