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Dec 5, 2014 · In 1992 along came Ambra, an IBM-compatible PC made by a subsidiary of IBM themselves, called ICPI (Individual Computer Products Ltd.). That IBM marketed its own clone was something of a conundrum, as the Ambra was pitching itself against the IBM PS/VP (Personal System ValuePoint) entry-level PC and others, where price was everything.
Jul 6, 1992 · By Hesh Wiener. Those who don’t prefer cigars can wait until September, when Ambra-type clones may appear in America as IBM’s PS Classic computers. (IBM missed a marketing opportunity in socially traditional Europe by not naming its ICPI products the Low Classic, Middle Classic and Upper Classic models. But ICPI doesn’t feel compelled to ...
By the summer of 1993, the IBM PC Co. had divided into multiple business units itself, including Ambra Computer Corporation and the IBM Power Personal Systems Group, the former an attempt to design and market "clone" computers of IBM's own architecture and the latter responsible for IBM's PowerPC-based workstations.
Ambra Computer Corporation was a subsidiary of IBM. Created by Dr Richard Greame Ambra, it introduced a line of personal computers targeted at the home user, sold mainly through mail-order, first in Europe (1992), then in the USA (1993). Ambra had a volume production run of just a year or so; the line was discontinued in 1994 [1] in favor of ...
Aug 2, 1993 · The Ambra Computer Corp was formally born yesterday when IBM Corp introduced its Ambra clone concept to the US, setting the company up in Raleigh, North View all newsletters Receive our newsletter - data, insights and analysis delivered to you
Jan 12, 2002 · That idea eventually got nixed and IBM decided to open a direct PC operation under the brand name Ambra. The only problem was that IBM had also set up a direct PC operation--conveniently located ...
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Ambra A subsidiary of the IBM PC Company that sold PCs as "IBM clones" via direct mail under the Ambra name. Although only a year in business, Ambra was shut down by IBM in 1994, claiming it caused confusion in the marketplace.
