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  1. Mar 27, 2021 · After two weeks, I've finally finished my logo history video on MGM Home Entertainment (formerly MGM/CBS, MGM/UA and MGM DVD). This also marks my 500th video! ...more. "MGM Home Entertainment...

    • 6 min
    • 106.1K
    • TR3X PR0DÚCTÍ0NS
    • Overview
    • Metro-Goldwyn-Mayer (first era)
    • Metro-Goldwyn-Mayer (second era)
    • References

    "MGM" redirects here. For other uses, see MGM (disambiguation).

    This page only shows primary logo variants.

    1924–1960, 1964 1924–1984

    Later productions starting from 1966 used a redrawn variant, notably a different font for the "Picture/Release" box. The last film to use this logo was Nothing Lasts Forever (1984).

    1966-1982

    Typography:  Helvetica Launched:  September 19, 1966[1]

    1986–2021 2021–present

    Typography:  Custom ("Metro Goldwyn Mayer") Metro Mayer Serif ("Ars Gratia Artis" & "Trade Mark") Launched:  March 8, 2021 On March 8, 2021, MGM updated their 97-year-old lion logo with CGI, in contrast to the real lions used previously. This is the first major update to the logo since 1957. Despite the new on-screen logo being introduced, it uses the monogram wordmark rather than a print logo like the other preceded logos.

    1.↑ Metro Redesigns ‘Leo the Lion’ 16. The Bridgeport Post (20 September 1966). Retrieved on October 23, 2022.

    • The first MGM logos: 1924-1939. The first parodies of the MGM logo began to appear, promoting a Marx Brothers film, A Night at the Opera (1935), by swapping a roaring Leo for various roaring Marx brothers and changing the motto to incorporate their name, as ‘Marx gratia Marxes’.
    • The MGM motto and the film reel: 1939-1966. For its main static logo, MGM’s motto was added to the upper half of the circle in 1939. It would later be parodied in the cartoon Tom and Jerry (1961), and in the film National Lampoon’s Animal House (1978), where it was the motto of the fraternity house.
    • A stylised, flat lion: 1966-1982. In 1965, Leo became even more stylised and minimalist, after branding agency Lippincott & Margulies was recruited to update the logo.
    • Rapid changes to the MGM logo: 1982-1986. By 1982, it was time to bring back the slogan, the film reel, and a more realistic lion. Out went the Helvetica typeface, too – a traditional serif font was chosen to spell out ‘MGM/UA’ (United Artists), almost compressed by the film reel above, followed by a sans-serif font for the words ‘Entertainment Co.’
  2. For other uses, see MGM (disambiguation). On March 8, 2021, MGM updated their 97-year-old lion logo with CGI, in contrast to the real lions used previously. This is the first major update to the logo since 1957.

  3. MGM Home Entertainment LLC [1] (also known as Metro-Goldwyn-Mayer Home Entertainment, d/b/a MGM Home Entertainment and formerly known as MGM Home Video, MGM/CBS Home Video and MGM/UA Home Video) is the home video distribution arm of the American media company Metro-Goldwyn-Mayer (MGM).

  4. The current MGM logo, unveiled in 2021. This intro replaced the previous live versions of Leo the Lion with a CGI version. The Amazon byline was added in 2023. On March 8, 2021, MGM unveiled an updated logo, with Leo now being CGI-animated, while being based on its 1957 footage, the first major re-design for the mascot in over six decades.

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  6. Trivia: This was actually based on the print logo that was used by MGM Home Entertainment and MGM DVD, as seen on VHS and DVD covers and other merchandise. The gold mask used here also looks similar to the one in the 1993 MGM/UA Home Video logo. Variants: A three-roar variant exists, but was never used.

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