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Aug 13, 2021 · Adidas said on Thursday that it entered into an agreement to sell Reebok to Authentic Brands Group (ABG) in a mostly cash deal worth €2.1 billion, or about $2.5 billion at current exchange. The...
Aug 13, 2021 · In 2020, Reebok made $1.61 billion. Companies looking to curry favor with customers, trim logistical expenses and improve efficiency, are reorganizing operations. The story of Reebok’s stunning...
- Cara Salpini
Aug 12, 2021 · German apparel giant Adidas has announced today that it has agreed to sell Reebok to Authentic Brands Group. The Reebok deal is set to be worth around 2.1 billion euros, or roughly $2.5 billion...
Aug 13, 2021 · Adidas has agreed to sell Reebok for roughly $2.5 billion, a sum less than what it originally paid. Reebok will be bought by Authentic Brands Group, a conglomerate that also owns Brooks...
- Isabelle Lee
- Thomas Greaney And Finanzen.Net
Aug 12, 2021 · Adidas bought Reebok for $3.8 billion in 2006, back when Reebok was riding high and had deals with the NBA and NFL. Now, Adidas (ADDDF) is selling the slumping brand for up to $2.5 billion.
Dec 14, 2020 · Adidas, the German sportswear giant, says it has started looking at whether to keep its Reebok brand or sell it. The company said it had made no firm decisions yet about Reebok, which is...
Aug 12, 2021 · Adidas sells Reebok to Authentic Brands for $2.5 billion. In the past few years, Authentic has acquired Brooks Brothers and Forever 21, adding to a stable that includes Sports Illustrated.
