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May 18, 2022 · Of course, it’s not just Netflix versus TikTok. On the one side it’s all OTT and streaming, with Disney+ and HBO Max, Apple TV+ and Peacock, Hulu, Amazon Prime, and dozens of others....
- Overview
- Best for Original Content: Snapchat
- Alternative with the Largest User Base: Instagram Reels
- Most Powerful Video Editor: Funimate
- Best for Celebrity Content: Triller
- An Alternative That Covers All the Bases: Likee
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TikTok has suffered security and privacy concerns while it has come under the glare of government scrutiny. In fact, there's reason to doubt whether it will continue to be a viable service.
Snapchat is another platform that was doing the video thing long before TikTok had its moment. The app lets you create short videos, though they're designed to disappear after a short time, so they don't have the same staying power or impact as a TikTok video, but it does offer significantly more privacy. Snapchat allows you to add text, doodles, and gifs to your video creations.
In addition to making your own Snaps, the app has a Discover page for watching other people's videos and Snap Originals, which are premium videos created expressly for Snapchat users. While not exactly TikTok fare, they include unscripted shows, docuseries, and even serialized dramas and comedies.
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Instagram is no newcomer to the social media world, and users have been able to post videos for years. You have the option to post live videos, add video to an Instagram Story, and now there's a new feature called Instagram Reels.
Reels lets you record and edit video montages up to 60 seconds long made from a single video or a series of clips. You can add a soundtrack from a library of options and add a suite of visual effects.
Finding Instagram Reels in the first place is a challenge, and unless you use it all the time, you'll probably forget it's there. Once you find it, though, it works roughly the same as TikTok and it's a good alternative since it shares the same effects and editing tools as Instagram Stories. In addition, you can explore Reel's augmented reality tools that combine graphics with video.
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iOS
Android
Funimate would be a little more fun if it didn't lean so hard into trying to monetize you. When you install the app you get the option to customize the ad experience, and many of the app's core features are behind a paywall. In fact, you're offered the opportunity to upgrade to the Pro version frequently, and you need to watch ads to use certain features.
If you can put all that aside, Funimate is a great short-form video creator, as evidenced by many of the sophisticated-looking creator-community videos you can browse within the app.
Indeed, when you try to create a video, you find that you can just start recording, or choose from a slew of templates to make your video distinctive. Yes, many of them look like effects from a video yearbook, but they add a splash of excitement to what might otherwise be an ordinary lip-synch video. You can select from Funimate's music library or your own songs, and it's one of the few apps that has its own surprisingly powerful video editor, if you choose to use it.
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iOS
Android
Triller is popular and growing fast, thanks in part to a number of celebrities, both musicians and comedians, who call it home. There's an enormous number of celebs here, including Justin Bieber, Kevin Hart, Cardi B, and a boxing match featuring Mike Tyson. Between the big names and enormous community of creators, there's no shortage of content.
That might be because the app is so easy to use. It distinguishes between music videos and social videos, and you choose which kind you're making right at the outset.
From there, social videos can include video clips from your camera roll and filters, but no other effects, text or stickers. To make a music video, you select a track from Triller's generous library or a song from your phone. It's fast, easy, and fun.
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iOS
Android
If you're looking for something that covers all the bases, Likee is a good choice. It makes it easy to record short, TikTok-like videos, but you can also go live and do Facebook Live-style long-form video.
You get a slew of editing and filter options, soft focus and beauty enhancements, as well as a countdown timer for hands-free recording. One of the nicest features in Likee, though, is the app's emphasis on music. Not only is there a solid library to choose from, but the music filters can edit your clip in response to the music's beat and tempo.
The app has a thriving community and a lot of content to browse, so whether you're creating or consuming, there's something here for you.
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iOS
Android
Dec 8, 2022 · TikTok vs Netflix: Is TikTok The New Entertainment Platform? For starters, TikTok doesn't consider itself a social media platform. "Facebook is a social platform,” says Blake Chandlee, TikTok’s President of Global Business Solutions. “They’ve built all their algorithms based on the social graph.
- Jasmine Roberts
- Content Marketing Specialist
Jul 17, 2020 · The good news for Netflix is TikTok definitely will not be making any deals with Hollywood studios if it is banned in the United States. Because of its ties to China, the app has already been...
From April 2021 to March 2022, Netflix experienced a +70% increase in their audience on TikTok, gaining over +9M followers. Here's how: Post Cadence: Compared to the prior year, Netflix nearly doubled its post cadence on TikTok, averaging 100 videos per month.
Oct 20, 2022 · TikTok has jumped over Netflix to become the second most popular app in the United States among people under 35, according to new research Omdia shared with Marketing Dive. The service’s popularity is heavily skewed by age; among those over 35, TikTok is only the sixth most popular service.
Dec 7, 2021 · Netflix, YouTube, Spotify, Facebook and many other popular sites operate on similar feedback loops that push more of whatever is being noticed. It’s hard to imagine slowing down the pace of...
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