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  1. Nov 1, 2023 · Now, the company confirmed to The Verge that YouTube has started a “global effort” asking users to either purchase a YouTube Premium subscription or allow ads.

  2. Nov 1, 2023 · Reports of those measures have increased recently, and now YouTube has confirmed that it has launched a new “global effort” to stop people using ad-blockers on the platform.

  3. Apr 16, 2024 · As the ad blocker pop-up appears to be account-based, one way around it for now is to watch YouTube in incognito mode with your ad blocker enabled. I just tried this again with uBlock...

  4. Nov 3, 2023 · A new report from Wired suggests that the crackdown is causing users to uninstall and install ad blockers at a record pace as they search for one that actually works: Previously unreported...

    • Emma Roth
  5. Oct 31, 2023 · YouTube is cracking down on ad blockers. In a statement to The Verge, YouTube’s Christopher Lawton says the company has launched a “global effort” to urge people to allow ads on the...

    • Emma Roth
  6. Oct 18, 2023 · YouTube is cracking down on the use of ad blockers on its site, with the Google-owned streaming service warning people to disable the privacy-preserving tools. YouTube users have been...

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  8. Apr 16, 2024 · Last October, YouTube announced a "global effort" to crack down on ad-blocking services on the platform, per The Verge. Previously, this was rolled out to smaller groups and targeted specific...