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  2. Nov 1, 2023 · Reports of those measures have increased recently, and now YouTube has confirmed that it has launched a new “global effort” to stop people using ad-blockers on the platform.

  3. Nov 1, 2023 · Now, the company confirmed to The Verge that YouTube has started a “global effort” asking users to either purchase a YouTube Premium subscription or allow ads.

  4. Apr 16, 2024 · Last October, YouTube announced a "global effort" to crack down on ad-blocking services on the platform, per The Verge. Previously, this was rolled out to smaller groups and targeted specific...

    • Cecily Mauran
  5. Nov 3, 2023 · A new report from Wired suggests that the crackdown is causing users to uninstall and install ad blockers at a record pace as they search for one that actually works: Previously unreported...

    • Emma Roth
  6. Nov 1, 2023 · YouTube has launched a global front against ad-blocking extensions, taking a small experiment it began in June full-scale. As noticed by Android Authority on Monday morning, some YouTube users...

  7. Oct 31, 2023 · YouTube is broadening its efforts to crack down on ad blockers. The platform has “launched a global effort” to encourage users to allow ads or try YouTube Premium, YouTube communications...

  8. Apr 16, 2024 · YouTube is making it tougher to use third-party, ad-blocking apps that go against its terms of service, the company said Monday. Trying to watch a video using such apps could lead to...

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