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  1. Aug 9, 2023 · August 9, 2023. Trademarks. It is important to protect your brand name, logo, slogan, or any other distinctive mark that identifies your products or services, from being copied or misused by others. One way to do that is to use trademark symbols, such as ™, ®, and ℠, to indicate your ownership and rights over your mark.

    • What Does The Trademark Symbol (™) Mean?
    • What Does The Registered Symbol ® Mean?
    • What Does The Copyright Symbol © Mean?
    • What Is A Service Mark (℠)?

    A trademark is a name, symbol, or mark that distinguishes a product or brand from other products or brands. By extension, it can also be used to describe something that’s characteristic to a person or thing in a more metaphorical way, such as “the singer’s trademark rhythm.” The word trademark, first recorded in the mid-1500s, literally is the mark...

    If trademarks were basketball, the ® superscript symbol would be the NBA and ™ would be the pickup games at your local gym. The ® on a product means that it’s a registered trademark, meaning the brand name or logo is protected by (officially registered in) the US Patent and Trademark Office, while plain old ™ trademarkshave no legal backing. Protec...

    Another capital letter in a circle protects the actual product, idea, or work just like how ® protects a logo, name, or slogan: the copyrightsymbol, or ©. A copyright is the right to make copies of, license others to make copies of, or otherwise use an artistic or creative work. Copyrights protect how something is expressed rather than a specific g...

    A service markis similar to a ™ trademark in that it’s an unregistered designation, but it refers to services (as the name suggests) rather than a product or good. Blue Cross and Blue Shield, American Express, and Planned Parenthood all use service marks as opposed to the ™ trademark used on something like an unregistered clothing brand. Both trade...

  2. Trademark symbols accomplish 3 essential jobs. They exist to provide “public notice” and deter sub-standard imitations of your product or service. Here’s how: Brand recognition: Trademark symbols identify which logos, names, and taglines belong to your brand. Consumer recognition: Trademark symbols help the public recognize those visual ...

  3. If the mark is being used by a licensee, however, the licensee should use the following footnote: ™: (trademark) and (trademark) are trademarks owned by (the licensor) and licensed to (licensee) Contact Miltons IP. To maintain the distinctiveness and enforceability of your trademarks, you must use proper marking procedures. always ...

  4. The three symbols that can be used are the circled R (®), the little capital letters TM (™), and the little capital letters SM (℠). The circled R (®) can only be used once your good or service has been successfully registered, but the SM (℠) and TM (™) symbols can be used for common law protection while your application is pending.

  5. Feb 8, 2019 · A trademark is a word, phrase, symbol, design, color, sound, or a combination thereof, that serves to identify the source of goods or services from those of another. Questions frequently arise about how trademarks should be used and about when and how trademark symbols should be used. Avoid “Genericide” and “Mutilation” of Your Marks.

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  7. May 27, 2010 · However, while trademark rights are based on use, that means use of the mark, not the symbol. But even if it's not legally required, using the symbols may have benefits. For one, should you ever find yourself in the unfortunate position of having to defend against unauthorized use of your mark or copy, it may help to show that you've established a record of putting people on notice.

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