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Oct 10, 2024 · Watch: Currys new ad celebrates joy of IRL shopping. Currys new advert highlights the value of real-life, in-store shopping where customers can get stuck in and ‘see it, feel it, try it’ before they buy. Put together with creative agency AMV BBDO, the 30-second film shows a group of die-hard shoppers as they are introduced to an in-store ...
Oct 14, 2024 · Currys reminds us why IRL shopping beats virtual clicks. The documentary-style filming, complete with shaky handheld camera work, gives the ad a grounded feel while amplifying the humor. By mixing real-life ridiculousness with a satirical narrative, the ad delivers on its mission to show how shopping IRL (in real life) at Currys is a uniquely tactile experience that’s impossible to replicate ...
Oct 10, 2024 · 10 October 2024. C urrys, the UK’s largest tech retailer, is raising the laughing bar once again with the latest instalment of its “Beyond Techspectations” campaign. The new film emphasises the value of in-store shopping, where customers can truly “see it, feel it, try it” before they buy. This humorous spot reaffirms Currys' position ...
Oct 10, 2024 · The latest spot from leading U.K. tech retailer Currys is showing you the benefits of shopping "IRL" in a hilarious way. Made together with creative agency AMV BBDO, the 30-second advert emphasizes why in-store shopping still makes for a unique and necessary buying experience, as it allows customers to "see it, feel it, try it" before they make ...
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Sep 3, 2024 · Electrical retailer Currys, like brands such as Aldi, Ryanair and Specsavers, has a great social media presence – using viral videos, memes and actual Currys staff to create mini masterpieces. Here’s how they recently advertised an air fryer, for example. @currys Ninja Double Stack Air Fryer – available at Currys #currys #trend #viral #ninjaairfryer […]
Feb 20, 2024 · Currys said it believed the “unsolicited” 62p-a-share offer it received on Friday from Elliott had “significantly undervalued” the company. Fast forward to Monday, its share price rocketed ...
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How Currys drove 40M views by leaving no questions unanswered. As Digital Advertising Manager at electrical retailer Currys, Matthew Davies looks after some of the company’s key advertising campaigns. Here, he explains the strategy behind its “No Questions Unanswered” back-to-school creative campaign — from brief to delivery.
