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May 12, 2022 · We’ve found 22 fresh examples of best-in-class Facebook ads and highlighted what you can learn from them. Bonus: Get the Facebook advertising cheat sheet for 2022. The free resource includes key audience insights, recommended ad types, and tips for success.
- SofaLush. Video Ad. Why This Ad Works. It's visual: The video in the ad clearly demonstrates how the product works. Also, the video opens with a pressure cooker that seemingly “disappears” during the course of the video.
- Lume Deodorant. Photo Ad. Why This Ad Works. It's visual: The vibrant, purple hues of the text, packaging, and background guide the user to the most important information on the ad like how Lume deodorant “Stops Odor BEFORE it starts.”
- Kay Jewelers. Video Ad. This Facebook video ad from Kay Jewelers tells a quick but moving story — something Kay Jewelers is well-known for — using just a few seconds of your time.
- Monday.com. Photo Ad. Monday.com is a task-management tool that caters to multiple operating systems, both desktop, and mobile. But in the photo ad above, the company used its compatibility with Mac computers to remix its own logo in the original rainbow colors of the Apple brand.
Feb 29, 2024 · Basically, there’s no right or wrong answer when it comes to creating the best Facebook ads for your business. However, you can take lessons from what other successful small businesses are doing to inspire your own. Use these Facebook Ad examples when you need to brainstorm ad ideas on the fly.
Jul 1, 2024 · Tools like paid advertising campaigns make it simple to reach your target audience — but what’s sometimes not-so-simple is creating your ad in the first place. That’s why we’re here with 70+ Facebook ad examples to help inspire and get your creative juices flowing!
- Marketing Writer
- AirAsia. Let’s start by smashing the myth that Facebook ads need to be complicated. This static-image promo from AirAsia screams “simplicity,” but ticks all the boxes of an effective ad.
- Sephora. In case you missed it, Facebook explicitly wants brands to produce video content given its high engagement rate. This is exactly why video ads are booming right now, including this Sephora campaign which resulted in a 41% higher click-through rate than their previous ads.
- Project Repat. Despite popular belief, you don’t need a massive budget for your ad creative. While many of these Facebook ad examples come from bigger brands, Project Repat’s success story proves the marketing firepower of something as simple as a snapshot.
- P.F. Chang’s. A staple of old-school advertising, sweepstakes still work as proven by P.F. Chang’s 3x engagement rate to win over entrants. This ad highlights the fact that not all ad objectives are created equal, again signaling the sheer diversity of Facebook’s platform.
Nov 29, 2023 · 1. Superside’s “Marketer versus Creative” 2. Superside’s “Day in the Life” 3. Superside’s PointCard Campaign. 4. Superside’s “She Used Superside” 5. GoPro’s “Million Dollar Challenge” 6. Burger King’s “Moldy Whopper” 7. Slack’s “Make Work Better” 8. Pura Vida. 9. Lacoste X Polaroid. 10. Tazo Tea. 11. BarkBox’s “Dachshund” 12.
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3 days ago · 1. P.F. Chang’s. Social media users are always on the lookout for contests and giveaways. It’s a surefire way to encourage clicks. And that’s exactly what this Facebook ad example by P.F. Chang’s is all about. They used a simple image for such a big prize – a trip for two to Napa Valley.
