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  2. 3 days ago · When independently publishing advertisements, developers must follow the rules outlined below, as well as all Roblox rules (including the Terms of Use, Advertising Standards, and all other Community Standards) and applicable laws and regulations.

  3. Jan 24, 2024 · Advertisers will be able to choose between three inventory tiers: Full, Standard, and Limited. These three tiers are consistent with how the advertising industry enables advertisers to control for brand suitability. Full Inventory: ads served in experiences with All Ages, 9+, 13+, and 17+ age recommendations.

  4. Mar 15, 2023 · Our Advertising Standards will apply to all ads appearing on Roblox whether they are Independent Ads or Roblox-served ads. Here is a breakdown of what constitutes a Roblox-served ad, and an Independent Ad.

    • Checking Publisher Eligibility
    • Insert Ad Units
    • Return to Experience Button
    • Earning Through Immersive Ads
    • Publisher Reporting and Analytics

    To check whether your experience is eligible for Immersive Ads, visit the Creator Dashboard for your experience and see if there is an Immersive Ads link under the Analyticssection. If you are currently ineligible, make sure you continue to stay policy-compliant and complete the Experience Questionnaire. Stay tuned as we gradually open up eligibili...

    One of our main priorities is to provide publishers a simple way to implement ad units within their experiences. To insert ad units into your experience, visit the Creator Marketplace and view the Ads category. There is a set of package templates for image and portal ad units which can be easily dragged and dropped into your experience. Image ad un...

    A request from publishers during our testing was to ensure that users have an easy way to return to their experience after entering a portal ad. To address this, we’re currently testing a ”Return to experience” button that provides an easy way for users to return to the experience after teleporting through a portal ad. During testing, some users ma...

    You can track your collective earnings from the ad units you insert into your eligible experiences either through the My Transactions or Group Transactions page. Note: Earnings are paid out on the 25th of the following month. For example, if you place ad units in your experience for the month of March, you will earn Immersive Ad Payouts for those i...

    As an Immersive Ads publisher, it’s important that you have all the reporting and analytics you need to make informed decisions about your experience and earnings. We have built publisher reporting within the Creator Dashboard that provides insights into the performance of Immersive Ads in your experience, including: 1. Daily earnings 2. Daily impr...

  5. May 1, 2024 · Video ads served in an experience will be shown as: 1) video ads that autoplay when a user looks at the video ad and 2) video ads where a user has to click to play the video ad. Publishers can motivate users to engage with click-to-play video ads with a reward.

  6. Per Roblox's Advertising Standards, you must either hide, replace, or block ad content from users who are ineligible to see ads. By default, immersive ad units handle this by replacing ads with a fallback image of the Roblox logo for users ineligible to see ads.

  7. May 1, 2024 · Available today through Robloxs self-serve Ads Manager 4 and soon via programmatic media buying, the new video ads come with expanded controls and features like genre targeting, brand suitability and an audience estimator.

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