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2 hours ago · Coca-Cola's 'real magic' holiday ad, made with artificial intelligence, sparks backlash "All good that you don't like it, but I do think there is room for AI in creativity when these tools are ...
It's instantly recognised by its iconic red packaging and distinctive white font. That kind of famous branding "cannot be overlooked," says Richard Lau, president of LOGO.com and a prominent name...
Nov 8, 2024 · In theory, this jibes with Coca-Cola’s overarching message that the classic carbonated beverage brings happiness to all who enjoy it. And previous Coke slogans have included “Have a Coke and a ...
21 hours ago · Coke’s holiday ads used to be magical. Now they’re just more AI slop. I am so over AI-generated art. It just needs to go away. Please. Like everyone, I was captivated by the tech as it emerged ...
- Experimenting with content formats. Coca-Cola’s social media strategy stands out due to the continuous use of diverse content formats. They don’t stick to the conventional.
- Engaging with the audience. Coca-Cola prioritizes two-way communication, actively responding to comments, messages, and feedback, fostering a sense of connection and authenticity.
- Creating engaging and trending content. Coca-Cola’s engaging and trending content is a testament to their marketing finesse. Their content is more than just visually appealing — it is crafted to resonate with their target demographic.
- Real-time marketing with social listening. Coca-Cola’s real-time marketing mastery is because of their vigilant use of social listening tools. These tools provide invaluable insights and let them monitor social media conversations in real time.
Oct 21, 2024 · Known as the Arden Square logo, it was "presented in a red box, with [Robinson's] Coca‐Cola script underlined with a white 'wave', or 'Dynamic Ribbon Device'." This is still used today. The iconic Coca-Cola logo has been a hot topic on Reddit since someone spilled the beans about its hidden quirks.
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Time and time again, Coca-Cola has stepped up its rebranding game by launching new campaigns and opting for better coke slogans. In this post, we’ll be sharing some of our favorite coke slogans from the past couple of years. But before that, let’s have a look at what the company is all about.